Hello eaar-ga,
Congratulations on assuming your responsibilities for evaluating the
quality of your training products. You have raised a problem that is
frequently discussed in the training industry – how to go beyond smile
sheets. These are the “average based” quality statistics used by
almost all trainers. They give you feedback about how the participant
felt at the completion of your program, but it’s difficult to derive
any meaningful information from these about the usefulness of what was
learned and the employee’s improved performance on the job.
Of course, you’re not the first manager to be confronted with this
problem. You can find lots of books, articles, Web sites and
organizations that can help you with developing better evaluation
methods for your training products. To help you get started, I’ve
grouped the information into specific advice on evaluating training
programs followed by general resources for training and development
professionals.
I believe you will find what you need but please don’t hesitate to ask
for further clarification. Wishing you well in developing improved
evaluation methods for your products.
czh
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RESOURCES FOR EVALUATING TRAINING PROGRAMS
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http://web.mit.edu/afs/athena.mit.edu/org/c/consortia/keychar/training/may.htm
Going Beyond Smile Sheets... How Do We Know If Training Is Effective?
http://www.bkpub.com/products/productshow.adp?code=43
Evaluating Training Programs
The Four Levels, 2nd Edition
by Donald L. Kirkpatrick
This book is a classic in the training industry. It presents
Kirkpatrick’s four level model that is one of the standards in the
business. The four levels to be evaluated are: Reaction, Learning;
Behavior, and Results.
http://www.zondlo.com/access/eval.htm
Evaluating the Effectiveness of Training Programs
This is a scholarly review of how the Four Levels can be implemented.
http://www.strategicaccounts.org/public/education/pdf/evaluating_siebel.pdf
Siebel Systems, Inc. – White Paper
Evaluating Sales Training Programs
This is an 18 page position paper on how to implement Kirkpatrick’s
Four Levels. It includes sample evaluation and feedback forms.
http://erc.msh.org/fpmh_english/chp6/tools_4.html
Tools and Techniques -- Different Methods for Evaluating Training
Programs
This is a table that gives a quick overview of the different tools you
can use for evaluating each of the four levels.
http://home.att.net/~nickols/evaluate.htm
Evaluating Training - There is no "cookbook" approach
This article is a recent update on how to use Kirkpatrick’s four
levels.
http://www.drjohnsullivan.com/articles/1998/net18.htm
Measuring Training's Effectiveness and Impact
Dr. John Sullivan
This is a set of metrics suggested for measuring training as oriented
to business value.
http://www.cio.com/archive/021501/roi.html
Measuring the ROI of Training
This is a fairly long article that illustrates how to evaluate ROI
with specific examples from technology companies.
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RESOURCES FOR TRAINING AND DEVELOPMENT PROFESSIONALS
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http://www.odportal.com/training/roi.htm
OD Portal – Measurement of Training Program Effectiveness
This site presents a comprehensive library of books and articles on
measuring the ROI for training.
http://www.astd.org/index_IE.html
American Society for Training and Development
This is a wonderful portal site for anyone involved with training and
development.
http://www.tcm.com/trdev/t2.html
Training and Development Community Center
This is a huge collection of resources for training and development
professionals to help them do their jobs better. It includes online
libraries, product showcases, discussion forums, bookstore, and more.
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evaluating training programs
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