Hi, april77!
First, let's run your website through the developer analysis tools at
Search Engine World's Spider Simulator (
http://www.searchengineworld.com/cgi-bin/sim_spider.cgi ). This tool
simulates what happens when Search Engines like Google visit your
site.
*****
First of all, the Simulator shows that your meta description is:
80 Spadina Avenue, suite 405 Toronto, Ontario M5V 2J3 telephone: 416
598 8066 fax: 416 598 8045 info@newnewfilms.com
I would not recommend that you use your meta description for your
address and phone number. If you have your site set up properly (and
we'll get to that in a minute) the Search Engines will index your
address and phone number anyway.
Instead, it's a good idea to create a meta description that contains
your keywords, but reads like text (I recommend complete sentences)
rather than just a list of words, because for many Search Engines, the
meta description is what shows up on the Results page. For example,
(I'm just guessing; you will want to tailor this to make it much
better):
"NewNew Films, located in Ontario, Canada, is a full-service film
production company providing affordable on-location and off-location
services for movies and commercials, including assistance with lining
up crew members, extras, equipment, and other resources necessary to
help make your film or commercial the fabulous creation you have
envisioned."
*****
The Spider Simulator lists your meta keywords as:
"film, film studio, newnew films, newnew, toronto, commercial,
director, robert bryant, andrew george, annabel jankel, suzanne kiley,
rocky morton, marcus nispel, chris riess, amy hill, frank samuel, ron
baxter smith, marty weiss, teri walderman"
While some Search Engines, like Google, now disregard meta keywords
due to attempts by webmasters to "stack" these with hundreds of words,
other Search Engines still look at keywords, so you will want to make
sure this list is as complete as possible. For instance, "kuntz"
"maguire" (or "mcguire", whichever is correct), "jacobs", "briere",
"todd factor", "allen martinez", "clay williams", "arni thor jonsson",
"dario piana", "franco marinelli", and "stefan wurnitzer" are not in
your current meta keywords list. In addition, I would also recommend
adding "films", "movie", "movies", "studios", "commercials",
"directors", and any other words such as "production" that may apply
to your meta keywords. Because some Search Engines don't recognize
that "films" is the plural of "film", it's probably a good idea to
include your keywords in the plural form as well as in the singular.
*****
The reason that I had to guess what your company does is that you
don't have an "About Us" section on your website (at least, not on the
publicly-accessible pages). I would strongly encourage you to add one
among your other sections
Home Directors What's New Contact Studio Login
I would also encourage you to change "Directors" to "Directors
Represented" or some such thing, simply because many company sites
list their Board of Directors in this way, and when I first looked at
your site, that's what I thought your link meant.
*****
Now for your real issue:
Under the Simulator's section entitled "Spider Text" only the words
"Frames page" are listed and "Spidered Links", you will notice that
there are no links listed at all.
But you have words on your site, and you have lots of links, too! How
can this be?
You have an absolutely lovely site: I much prefer sites like yours,
which aren't too "busy" and make great use of white space to improve
readability and understandability, over sites that have way too many
colors, words, links, pictures, and flashing or moving graphics.
However, your website is **extremely unfriendly** to Search Engines
because it consists almost entirely of graphics (pictures of words)
instead of actual text. Search Engines only index by words, and they
can't "read" pictures of words. To them, all your words just look like
pictures.
The Simulator has taken one look at your front page, and because of
the total lack of text there, decided that there is nothing more to
see.
The best solution would be to have your webmaster replace the pictures
of words on your site with actual words. At the VERY least, every
single graphic of a word(s) needs to have an <alt> tag, which provides
a text label that can be indexed by Search Engines.
Furthermore, your webmaster will need to include your site menu inside
<noframes> tags at the bottom of every page. While whatever is
contained inside <noframes> tags will only show if the browser of the
person viewing your site does NOT work with frames, Search Engines
will still index whatever is inside the <noframes> tags.
*****
For more information, you might also find the Comments on the
following previously-asked Question to be helpful:
https://answers.google.com/answers/main?cmd=threadview&id=108874
*****
You are already being indexed by Google, which is a great
accomplishment. Before even thinking about PAYING to advertise your
site, I recommend that you first make the changes that I have
recommended, then see how that affects your Search Results. You may be
quite surprised.
While Google will pick up your website changes on the first crawl they
do after your modifications are completed, it can sometimes be weeks
before that happens. You can try to speed the process up a little by
resubmitting your main URL ( http://www.newnewfilms.com ) ONLY to
Google (they get really annoyed if you submit every single page on
your site) AFTER you have made the necessary changes to your website.
Once your site has been modified and the new version is showing up on
Google, you may want to consider doing a few more things:
1) Post a Question on Google Answers requesting that a Researcher
evaluate the new version of your website;
2) Post a Question on Google Answers requesting that a Researcher
provide you with assistance in improving your rankings on Search
Engines;
3) Post a Question on Google Answers requesting that a Researcher
assist you with deciding what website advertising services might best
meet your needs in terms of both effectiveness and economy.
If you decide to do this, you will want to post each Question you
decide to ask separately, as Google Answers' Guidelines specify that
you should only ask one question per Question. You are also likely to
get better (and possibly quicker) results from Researchers if you post
them separately.
Also, if you decide to do this, Google Answers' pricing guidelines may
be helpful in assisting you to decide how to price your new
question(s).
https://answers.google.com/answers/pricing.html
Before Rating my Answer, if you have questions, please post a Request
for Clarification, and I will be glad to see what I can do for you.
I hope this Answer provides you with exactly the information you
needed!
Regards,
aceresearcher |
