Hi,
Thank you very much once again for your question and clarification. I
have extensively covered the internet with almost all search terms
related to guitar sales and am convinced that the most authoritative
source for these statistics are the folks at Musictrades
(http://www.musictrades.com/)
A sample of the information they provide:
Total Guitar Sales
Year Units %Change $ Retail Change Avg
Price
2000 1,648,595 23.3% $923,552,000 21.2% $560
1999 1,337,347 15.9% $762,185,000 9.6% $569
1998 1,153,915 5.8% $694,883,000 -2.2% $579
1997 1,090,329 -.33% $710,769,000 .63% $652
1996 1,093,944 -1.1% $706,290,000 1.4% $645
1995 1,105,914 16% $696,276,000 23% $629
1994 951,226 10% $564,480,000 10% $593
1993 861,268 26% $511,605,000 31% $594
1992 681,762 7% $389,816,000 9% $571
A Breakdown By Price Point And Product Type Units Change From 1999
Acoustics
Under $800 Retail 491,643 +11.0%
Over $800 Retail 73,588 +9.6%
Acoustics With Pickups
Under $800 Retail 129,368 +14.6%
Over $800 Retail 38,658 +7.9%
Classical Guitars 79,718 +30.0%
Total Acoustic Guitars 812,975 +12.9%
Electrics
Under $800 Retail 515,561 +40.7%
Over $800 Retail 113,095 +26.3%
Hollow Body 28,550 +18.6%
Bass Guitars 178,414 +30.0%
Total Electrics 835,620 +35.4.%
This information is exactly what you seem to be looking for. I have
checked the credentials of Musictrades and can assure you that they
definitely know their stuff. You can contact these people at this
number 1-800-423-6530 (fax 201-871-0455) and they seem to be open to
discussions about the exact details you require.
Speaking generally about guitar sales, Electric guitar and bass guitar
is where it's very, very male dominated. It's with acoustic guitar
sales that companies are seeing women customers. In most companys'
histories, never have sales of acoustic guitars been larger than
electrics, but that's the case right now. I have to think females
account for a lot of that trend. Last year we saw a material increase
in units, but a drop in average sales. It dropped about $23 per sale
on guitars. The quality that's coming out of China is getting
infinitely better. Going into 2002, most companies are getting very
strong in entry-level and mid-priced guitars. Used guitars are also a
competitive issue. On eBay right now there are 7,000 electric guitars
and 3,000 acoustic guitars listed, and a disproportionate number of
these are over $1,000.
I hope you satisfied with the help I have provided on this. The
data/statistics (which seem to be suprisingly scare) on guitar sales
posted on different websites are not reliable and hence I would
recommend that you order the report here:
http://www.musictrades.com/census.html
Search Strategy:
"guitar sales"+statistics
Warmest Regards,
Shiv Reddy |