Hi,
It is a common misunderstanding that the MetaTags, Description and
Keywords do anything for you on the Google Search engine. Don't worry
too much, even some of the "experts" get this wrong these days. Google
pays little attention to anything not inside the <body> tag of your
document. The only exception is the <title> tag in the <header> area.
They do pay attention to that, but with little regard for what is
there if it has nothing to do with what it finds in the <body> area.
Google quit paying attention to the <METATAG> area because folks were
shoving all kinds of things in there, whether it had anything to do
with their website or not. This created very little in the way of
accurate results for search engines. For instance, one of the top
queries for search engines a couple months ago was Britney Spears.
Knowing this, hoards of marketing webmongers would change their
Keywords to include Britney Spears. The fact that they were selling
used cars meant little to them, they just wanted to show up. Google
sees this as poor value for those searching the internet. No one wants
to search for Christmas presents and only find Used Cars.
So, they took it out, they don't even look at them. The Google search
engine indexes you from what text you have inside your page, not the
top.
What Google does is a thing called PageRank, and it works very well in
keeping Used Cars from showing up on searches for Barbie Doll houses.
By looking at how the words on your page are created, how many there
are, the links you have and how well your internal links work, they
come up with a number between 0 and 10, to describe your page.
Right now you aren't indexed at all. Your PageRank is NULL, which
means, not even 0. The highest keywords for the indexing seems to be
(Bullet, 1stdreamworks, cincinnati, feeback, gallery, images, and
mail). After that you are down past the indexing area.
To get an idea of what a google-bot sees when it goes to your site,
try using the program on this page :
http://www.searchengineworld.com/cgi-bin/sim_spider.cgi
There are several other small utilities that will help you out on
there as well.
Here is some reading to help you understand and use PageRank to the
best possible effect on your website. You can see your PageRank by
installing the Google Bar. You can find that here.
http://toolbar.google.com/
A large FAQ file about Google can be found on this site.
http://www.searchengineworld.com/spiders/google_faq.htm
And that will help you out a great deal.
Google's page about the basics of Do's and Don'ts located here :
://www.google.com/webmasters/dos.html
Use a robots.txt file on your site in the main area. Many search
engines will not index a site unless this file exists. For information
on this file you can go here :
Robots.txt syntax checker
http://www.tardis.ed.ac.uk/~sxw/robots/check/
The Web Robots Pages
http://www.robotstxt.org/wc/robots.html
Search Engine Guide: Orbidex: Safe and Smart Site Submissions
http://www.searchengineguide.com/orbidex/2001/0824_orb1.html
Google Search Engine Webmaster page
://www.google.com/webmasters/
Google Support Discussion Group.
http://groups.google.com/groups?hl=en&lr=&ie=UTF-8&group=google.public.support
Search Engine Forum at JimWorld
http://www.searchengineforums.com/bin/Ultimate.cgi
Google explains Page Ranking
://www.google.com/technology/index.html
The Anatomy of a Large-Scale Hyper-textual Web Search Engine
http://www-db.stanford.edu/%7Ebackrub/google.html
Thanks,
webadept-ga |
Clarification of Answer by
webadept-ga
on
04 Jan 2003 13:57 PST
Google doesn't have a cost per click program for their indexing. You
can purchase advertisement on Google, but that doesn't help listing
status or even get your site into the index.
The "other methods" is why I listed all the hyperlinks and references
so you could have the chance to do that yourself, if you wanted to
spend the time going through everything. Working with Google and
getting your site indexed is really a separate question. Your
keywords, and meta tags, as I stated, are not used for indexing with
Google. You will get the same status if you removed them completely
from the page, because that's what Google does. So to answer your
question, without leading you in a false direction I chose to educate
rather than just listing the best keywords like you apparently got
from that other site. They are worthless on the Google engine.
I would be happy to go through your site and give you a full report
about what to change and why and how, but that is a separate question,
requiring a separate bid. It is also a great deal more work. There are
other researchers who can do this for you as well, if you don't want
to name me specifically and they would probably do just as good a job.
I'm not trying to lead you down the path here, it's just the basic
policy, one question, one answer.
If you decide you want me to go through and optimize your site, your
question now should be something to the effect of "How do I optimize
my site for the Google search engine, and what changes should I make
to insure a better listing." Then give the site reference as you did
here.
By the way, if you are using Web Position Gold, stop. Google will take
you off the index if you use that program's reporting feature.
Thanks,
webadept-ga
|
