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Q: Advertising Exposure and Readership--Business Executives ( No Answer,   0 Comments )
Question  
Subject: Advertising Exposure and Readership--Business Executives
Category: Business and Money > Advertising and Marketing
Asked by: gagnon-ga
List Price: $25.00
Posted: 10 Jan 2003 12:18 PST
Expires: 14 Jan 2003 05:19 PST
Question ID: 141333
Hi:

Need an answer to the following question. Am looking for the average
number of advertising messages that the average U.S. business
executive is exposed to each day, as in:

"According to NNNNN, the average business executive is bombarded with
XXXX different advertising messages each day."

-- Please note that we are looking for data on BUSINESS executives,
and not the general consumer market.

Request for Question Clarification by voyager-ga on 10 Jan 2003 13:42 PST
Hi gagnon,

could you please specify what type of media you are looking for? Or do
you want all kinds of advertisements (from the ones you see on TV to
the ones that bombard you while you drive around with your car)?

voyager-ga

Clarification of Question by gagnon-ga on 10 Jan 2003 15:07 PST
Hi--looking for all kinds of advertising media--trade print
publications, radio, etc. which hit an average business executive
during his/her workday.
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