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Q: Website hits on real estate sites ( Answered 5 out of 5 stars,   0 Comments )
Question  
Subject: Website hits on real estate sites
Category: Reference, Education and News > Teaching and Research
Asked by: kima-ga
List Price: $5.00
Posted: 13 Jan 2003 15:00 PST
Expires: 12 Feb 2003 15:00 PST
Question ID: 142217
How do I find a list of real estate brokerage companies in North
America with the largest amount of website hits?  I am interested in
real estate companies who get over 10,000 hits/week.
Answer  
Subject: Re: Website hits on real estate sites
Answered By: pafalafa-ga on 13 Jan 2003 16:35 PST
Rated:5 out of 5 stars
 
Hello Kima, and thanks for your question.

When I'm looking for internet deomgraphics, one of my first stops is
always:

www.nielsen-netrating.com 

and sure enough, a search on their site under "real estate" led me to
an August 16, 2002 press release:  "TRAFFIC JUMPS AT REAL ESTATE WEB
SITES, AS MORTGAGE RATES REACH RECORD LOWS, ACCORDING TO
NIELSEN//NETRATINGS".  The full press release is at:

http://www.nielsen-netratings.com/pr/pr_020816.pdf

but here are some of the salient data:

Realtor.com          939,000 unique visitors/week
MSN HomeAdvisor      705,000
Homestore.com        674,000
Century211.com       153,000


A somewhat different perspective of who's in the lead can be found at:

http://realtytimes.com/rtnews/nlpages/20010417_titans.htm?opendocument&Vol=49&ID=sampleplus

which cites monthly visits according to a March 2002 Media Metrix
report:

"The Media Metrix numbers for March showed that HomeAdvisor had 3.6
million unique visitors during the month, followed by Realtor.com (3.3
million), the HomeStore sites (3.25 million), the Springstreet sites
(1.85 million) and HomeGain. (1.1 million)."

Another Media Metrix report at:

http://www.comscore.com/news/csmmx_july_top50_081902.htm

lists the following monthly hits:

"Remax.com with 750,000 visitors, up 83 percent versus the prior
month; Apartment Guide Network with 883,000 visitors, up 57 percent;
and House-hunting.com with 428,000 visitors, up 87 percent."


So apparently, this is rapidly shifting territory, with sites showing
up and disappearing on the "Top Sites" real estate lists depending on
who's counting, and when the data are collected.  But certainly, most
of the big ticket real estate sites are included here.

I hope this gives you the information you need.  As always, I strive
to give the best answers possible, but if you feel additional
information is needed, please post a "Request for Clarification"
before rating this answer.

Request for Answer Clarification by kima-ga on 14 Jan 2003 09:38 PST
Thank you, this is helpful but most of the ones you listed are not
real estate brokerage companies - for example realtor.com and
homestore.com both belong to the National Association of Realtors.  I
am looking for hits for individual real estate brokerage firms -like
Royal Lepage on St. Clair in Toronto.

Clarification of Answer by pafalafa-ga on 14 Jan 2003 12:23 PST
Kima,

I'm adding some additional information here.  I'm not entirely certain
which sites you actually consider real estate companies, and which you
do not want on the lists, so I've left the lists below pretty much
intact as I've found them.

From this site:  

http://www.realestateabc.com/traffic/index.htm

There is a long list of the "Most Trafficked Sites" along with some
data to justify their rankings.  I've listed just the top 9 companies
from the larger list:

realtor.com 
homestore.com 
homegain.com 
homes.com 
remax.com 
reals.com 
century21.com 
coldwellbanker.com 
inman.com 

The same site also has a link of the top real estates web sites from
Canadian companies.  They list the Top 100, but I've reproduced just
the top 10 here:

http://realestateabc.com/top100/top100.asp?Cat=4
   
1  www.select-plan.com   - Toronto, ON 
2  www.forsalebyownercanada.com   - Canada For Sale by Owner  
3  www.propertytoronto.com   - Toronto, ON 
4  www.torontorealestate.ca   - Toronto, ON 
5  www.realestateguy.ca   - St. Catharines, ON 
6  www.kingstonhouses.com   - Kingston, ON 
7  www.carlosvieira.com   - Toronto & Etobicoke, ON 
8  www.torestate.com   - Toronto, ON 
9  www.bc-realty.com   - British Columbia - BC Realty.com  
10  www.condoplace.com   - Vancouver, BC - 

I hope this is what you need, BUT DON'T GIVE UP!  If you'd like any
additional information, just ask for it through another clarification
request.
kima-ga rated this answer:5 out of 5 stars and gave an additional tip of: $2.00
Perfect!  Thank you very much - that is exactly what I was looking for!

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