Hi! Thanks for the question.
I shall address your concerns on the different categories you require.
The products listed have features descriptions or snapshots for your
presentation.
Taking Your Office on the Road:
The following is a list of mobile technology products that realtors
could use on the road.
NotePager
http://www.notepage.net/npn.htm
On-Line Agent
http://www.realtystar.com/agentonline.htm
Pocket Real Estate
http://www.pocketrealestate.com/
In-Hand Realty Tools
http://in-hand.com/rt.htm
--------------
Organize Better Back At the Office:
These set of technology assistants make management and organizing easy
everyday tasks.
Vision 2000
http://www.infotek2000.com/home/index.htm
Home Prospector
http://www.homesbywatson.com/HomeProspector/
Realtor Organizer Deluxe 2.0
http://www.primasoft.com/deluxeprg/rtodx.htm
Lucero Summit Software
http://www.lucero.com/
Emerald: Real Estate Property Management Software
http://home.earthlink.net/~emeraldsoft/
Powerseller
http://store2.esellerate.net/store/Layout8/ProductInfo.asp?StoreIDC=STR707614070&pc=&AffIDC=AFL403073819&CategoryID=&CurPage=&SKUIDC=SKU4208927976
-----------
Marketing Yourself:
There are a lot of different ways that software could help in the
marketing of realty firms. One way is to provide an online presence.
The Realty Manager could be use to easily make websites specifically
for realtors.
Realty Manager
http://www.interactivetools.com/products/realtymanager/
A new technique is to put yourself on the PDA buying guides that your
clients could download for free at your own website.
Promotional PDA Home Buying Guide: Deluxe Customization
http://store2.esellerate.net/store/Layout6/ProductInfo.asp?StoreIDC=STR031343376&pc=&AffIDC=AFL403073819&CategoryID=&CurPage=&SKUIDC=SKU9026177460
You could also use real estate newsletter services so as to make a
customize newsletter for your company’s email campaign.
“Real Estate Update”
http://realtytimes.com/rttools/pages/nar_rt.htm?open&promo=RT-NAR
Another way is to do it the old fashion way but using new technology.
HP and other vendors created software your flyer creation and other
marketing paraphernalia needs.
HP: real estate center - flyer creation system
http://www.hp.com/sbso/solutions/real/flyer_creation.html
Real Estate Marketing Software List:
http://www.realestatemarketingsoftware.com/index.html
Instead of Outlook Express you could also use email software which
fits your work life. One such product is Group Mail.
Group Mail
http://www.infacta.com/gm.asp
------------
Our next links will pertain to statistics and some charts that you
could also use in your presentation. So as to save you time I will
provide snippets from some of the articles but I highly suggest that
you read them in their entirety.
“It's no surprise to learn that the single most popular gadget with
real estate practitioners is the cell phone. The overwhelming majority
of respondents, 94.8 percent, now take and make calls with a cell
phone. That's significantly higher than the national average among
Americans of 33.7 percent.”
“Internet access is by far the most popular use of computers for real
estate professionals; 88.1 percent of respondents have Internet access
at work. Approximately, 78 percent reported going online to obtain
information on real estate in the month prior to the survey,. Another
popular online activity for real estate practitioners is e-mail, with
68.8 percent using it at work and 85.4 percent at home.”
“Surprisingly, less than a third of real estate pros, 29.9 percent,
currently use contact management software.”
“Perhaps the most startling finding was that handhelds/PDAs, promoted
as a perfect productivity solution for anyone who spends time away
from the office, are only carried by 10.4 percent of respondents.”
“Tech Use Up, But Adoption Lags”
http://www.realtormag.com/rmomag.nsf/pages/techwatch200108202
A guideline that is slowly getting popular in the real estate industry
is the Internet Data Exchange or IDX. It enables brokers to
participate in multiple listings (MLS) so as to advertise their
websites. Here is the result of the survey by the REALTOR
organization.
“Of interest is the fact that 21 percent of respondents provided IDX
solutions without offering a Web site, and 30 percent of those that do
offer a Web site did not provide an Internet search mechanism, but
said they plan to in the future.”
“Of the 40 survey respondents, which included MLS organizations and
boards of Realtors of various sizes, close to 100 percent of available
listings were published within a year of implementation. According to
the report's findings, this dispelled the myth that only larger boards
could afford to implement IDX solutions. Four out of 30 respondents
(not all respondents included MLS participation numbers) were
classified as small MLSs with less than 1000 listings. Seventeen out
of 30 contained less than 5000 listings, while 13 had over 5000
listings.”
“The most significant finding was the widespread adoption of Broker
Reciprocity by board members. Over 88 percent of respondents reported
that they had 95 percent of listings available through IDX, and the
NAR expects those numbers to improve.”
“Center For REALTOR Technology Releases IDX Findings”
http://realtytimes.com/rtnews/rtapages/20011108_naridx.htm
REALTORS also has a survey on the adoption rates of current
technologies by realty firms.
A sample of the data in chart form could be found in the adobe acrobat
file in our next link. The data and charts you want could be found in
pages 8 onwards.
“Technology and the REALTOR: Survey Analysis”
http://www.crt.realtors.org/documents/Technology_and_the_REALTOR.pdf
The REALTOR website also provides such charts in PowerPoint. You could
download the presentation through the following link:
“Presentation to the Market Forum (Midyear)”
http://www.crt.realtors.org/documents/marketing_forum_midyear_2002.ppt
In case you would like to access different versions of the
presentation (The data and charts used are the same) plus other
documents, you could go this web page.
REALTORS: Documents and Presentations
http://www.crt.realtors.org/doc_pres.html
--------------
Our next documents meanwhile will point to different case studies and
articles related or relevant to your topic.
Case Studies:
“Intercoastal Realty, Inc.”
http://216.239.33.100/search?q=cache:Esumj-u9x0gC:www.microsoft.com/mobile/enterprise/casestudies/cs-intercoastal.asp+Realtor+realty+software+%22case+studies%22&hl=en&ie=UTF-8
“Jeff Bridegum
Realtor at Re/MAX Professionals”
http://www.travroute.com/news/casestudies/realtor.html
Articles:
“Technology to Go”
http://www.nareit.com/portfoliomag/02marapr/tech.shtml
“Which PDA is Right for you?”
http://planetrealtor.com/Media/MediaDocs/FLRealtor/Archive/Oct01/cover/cover.htm
“Real estate - mobile technology guide”
http://www.hp.com/sbso/solutions/real/mobileguide.html
“Mobile Technology in
the Real Estate Industry”
http://www.pwcglobal.com/images/gx/eng/fs/re/mobiletech.pdf
“PDA APPLICATIONS”
http://www.realtor.org/WebIntell.nsf/382b56c820ab0a6d86256aa9004fb9ec/e66ac987e5f49cf886256aa900650cac?OpenDocument=
“Marketing ideas with a camera”
http://www.ohiorealtors.org/news/ohiorealtor/1998/sept/cameras.html
“The Nuts & Bolts of IDX”
http://www.car.org/index.php?id=MzA1Mzg
Search terms used:
Realty realtors applications mobile management marketing software
I hope these links would help you in your research. Before rating this
answer, please ask for a clarification if you have a question or if
you would need further information.
Thanks for visiting us.
Regards,
Easterangel-ga
Google Answers Researcher |
Request for Answer Clarification by
jhabley-ga
on
21 Jan 2003 21:26 PST
Easterangel,
Thanks for this. The PDFs and research was great, but the links to the
technology in those three categories hasn't quite hit the mark yet.
It's important that these be new and innovative technologies with
screen-shots suitable for presentation.
Only half of the links you provided have screen-shots and many of them
are similar takes on the same idea -- organizers. I'm hoping for
technologies with more of a WOW factor that it's clear when presented
that it's perfect for realtors. For instance, Act 6.0 can be
customized to, in two clicks, make a property flyer.
Could you take another whack at those categories?
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