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Q: Search Listing ( Answered,   1 Comment )
Question  
Subject: Search Listing
Category: Family and Home > Home
Asked by: 247tools-ga
List Price: $3.00
Posted: 11 Feb 2003 18:03 PST
Expires: 13 Mar 2003 18:03 PST
Question ID: 160248
How can i get www.24-7-tools.com listed highly under relevant keywords ?
Answer  
Subject: Re: Search Listing
Answered By: aceresearcher-ga on 11 Feb 2003 19:58 PST
 
Greetings, 247tools!

Believe it or not, you have already done a great job of taking care of
the "keyword" part.

If you right-click on your webpage and select "View Source", you can
see that in your html source code you have specified meta keywords as
follows:
<META NAME="keywords" CONTENT="24-7-tools, tools, power tools, air
tools, hand tools, automotive tools, auto tools, discount tools, Air
Compressor, Woodworking, welding, Cordless Drill, Cordless Tools,
Hardware, Socket Set, sander, Grinder, jointer, router, garden tools">

Now, although many Search Engines look at meta keywords, Google does
not do so any longer, because some webmasters tried to "stack" this
section with a lot of terms irrelevant to their website in an attempt
to get more search hits.

However, Google DOES look at the text content on your site quite
seriously, and you've done a great job there, too, with your left-hand
menu listing of tools.

If you want to, you can add some more relevant items to your meta
keywords (although I would be judicious about it; 200+ keywords is
excessive, and some Search Engines may now ignore meta keywords if the
list is too long, indicating a "stacking" attempt).

If you enter your website URL into the Search Engine Spider simulator,
you can get a feel for what the Googlebot sees when it spiders your
site:
http://www.searchengineworld.com/cgi-bin/sim_spider.cgi


Do you have the Google Toolbar installed in your browser? If not, I
recommend that you do so. You can download it here:
http://toolbar.google.com

If you call up your website with the Toolbar visible in your browser
window, it will show your "Page Rank" on a scale from 0 to 10.

Unfortunately, your page does not have a Rank at all. It is my
understanding that for a Page Rank of 0 the bar will display as white;
while a "grayed out" Page Rank usually indicates the page has not yet
been ranked by Google.

I encourage you to read the following excellent papers on Page Rank.

"Google's PageRank Explained and how to make the most of it" by Phil
Craven on WebWorkshop.com:
http://webworkshop.net/pagerank.html

"The Google Pagerank Algorithm and How It Works" by Ian Rogers, IPR
Computing Ltd. ian@iprcom.com (Last edited: 16th May 2002):
http://www.iprcom.com/papers/pagerank/index.html


The best way to improve your Page Rank is by contacting websites with
***related*** themes (such as websites about construction,
do-it-yourself home improvement, etc.) which have a Page Rank of 3 or
higher, and ask them if they would be willing to put a link to your
site on theirs in exchange for you putting a link to their site on
yours. Having sites ranked 3 or higher linking to yours is a VERY
iimportant factor in your Page Rank.

NOTE: BE VERY CAREFUL TO ***NOT*** PARTICIPATE IN LINK FARMS!!!
Google has been tweaked to weed out sites involved with link farming.
Participating in a link farm system, such as WebPosition Gold or
LinksToYou, is a good way to get your site banned from Google.


Before Rating my Answer, if you have any questions about this
information, please post a Request for Clarification, and I will be
glad to see what I can do for you.
 
Best Wishes on getting your website Ranking high, with lots of search
hits!
 
Regards, 
 
aceresearcher
Comments  
Subject: Re: Search Listing
From: hailstorm-ga on 11 Feb 2003 23:51 PST
 
247tools,

At least as important as getting listed under keywords is choosing
what keywords to focus on, as there can be a order of mangnitude
difference between the most widely accessed search terms.  The
foremost authority on the relative value of search terms is
WordTracker, and you can access their free tools (as well as various
search term related products they have for sale) on their website (
http://www.wordtracker.com )

Once you have your keywords chosen, it might also be worth your while
to target common misspellings of those keywords, as words are
misspelled or mistyped more often than you would think, and most
companies don't bother to go after this traffic.  Searchspell offers
some tools and tips for doing this on their website (
http://www.searchspell.com/typo )

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