cyclone...
GreatDomains.com has a web page which directly addresses the
valuation of web domains. They evaluate domain names based on
"three C's" criteria, Characters, Commerce and .Com:
http://www.netic.com/valuation.htm
1.) Number of letters/ease of remembrance
2.) Commerce factor - ability to deliver traffic and revenue
3.) .com vs .net and other, newer suffixes.
According to their criteria, your domain names:
1.) Rate 2 stars for having 11 to 15 letters (shorter names
being easier to remember/spell). The one they want is
worth more than full-body-scan.com, for obvious reasons.
2.) Rate 2-3 stars for commercial value (this is an objective
measurement, but I believe it would be 2 stars due to the
narrow niche of the market your names will serve, but you
could rate it 3 on the merits of having received an offer.
3.) Are .com names and worth more as a result.
Using the chart on the page from which all this derives:
Your names are worth between $3K and $500K apiece. I would raise
the lowest figure to $25K due to the fact that you already have
interest expressed, so $25-500K. The highest figure would only
be relevant if there was fierce competition for the name, or
a particular customer *really* wants it - something you must
gauge by interacting with them.
Regarding this wide range, I would refer you to the excellent
advice posted in the comments by my colleagues. Another resource
you can utilize is to browse the prices of domain names currently
for sale, and get a feel for what similar names are going for.
The following page on GreatDomains.com, offers some good examples:
http://premium.greatdomains.com/en-def-dac981fbd9f8/index.shtml
As you can see, the lower-priced names on this page are going for
$35K, even though they have fewer letters and reflect a broader
market than your names (putt.com is a good example, as it is a
.com suffix). Your prospect may have done similar research, and
want to see a price below 35K. On the other hand, they may *really*
want the name (I would, if I were them).
I agree that, as my colleagues have noted, it would greatly
enhance and simplify your position if you could get them to
name a figure. Perhaps you could find a way to strongly imply
that you have another offer on the table. You could also imply
that you'd really prefer that they obtained the name, due to
it fitting their service better (it will 'get a better home'),
or because you just like them better (after all, they are
'one of the largest'), but you need to hear a figure from
them before you can justify a final decision. You can
negotiate from there.
You might also want to quickly contact the 'largest' imaging
center, and some of the others, letting them know that the
name is up for bid and asking what it might be worth to them.
Then you wouldn't need to 'imply' other offers or figures.
This could significantly improve your ultimate outcome.
Please do not rate this answer until you are satisfied that
the answer cannot be improved upon by means of a dialog
established through the "Request for Clarification" process.
sublime1-ga
Searches done, via Google:
"how much a domain name is worth?"
://www.google.com/search?q=%22how+much+a+domain+name+is+worth%3F%22 |
