I'm not posting an answer, because you really need someone who knows
your industry to come up with good keywords.
The keywords you would normally use, such as loan and mortgage, are
targetted by thousands of other web sites.
At Overture the top bid for "mortgage" is $11.99, which is a good
guide of what you are up against.
Unless you create a huge, sticky site, full of resources, going for
the most obvious keywords will probably be a waste of time. You need
to go niche. Less popular keywords, which get less total searches, but
you have a greater chance of making top 10 in search results.
The effects of the company you hired will not be noticable until the
next Google update, perhaps in the next week or so. Google doesn't
have your site's re-design in the index yet.
Repeating keywords in your title is pointless. I would go back to how
you had it, but without the "Welcome":
Mortgage Loan Marketing
Having a META description tag would do no harm.
The single best thing you can do for free is submit your site to
Google Directory:
http://directory.google.com/Top/Business/Real_Estate/Marketing_and_Advertising/ |
