My site used to come up from 2 to 10th for  'commercial mortgages'

now its not listed at all. I had a problem before inwhich I didnt know
that google doesnt approve of using sites, such as addme, to submit my
site.

When I found out about it, through google answers I immediately ceased
that practice and emailed google and they allowed me back on several
months ago.   However I vanished again in several weeks from google.

My site is http://www.commercialmortgageyes.com.  Please help as
google is very important to the success of my business and I wou not
knowingly risk removal.
Regards Bill

---

Request for Question Clarification by justaskscott-ga on 13 Apr 2003 13:23 PDT

You are listed in the Google Directory:

"Business > Financial Services > Mortgages"
Google Directory
http://directory.google.com/Top/Business/Financial_Services/Mortgages/?il=1

What kinds of changes have you made to the web site, and when?  I
notice that the description for your home page in Google's cache is:
"Provides mortgages for commercial property, multifamily dwellings,
industrial, mixed use, hotels, and more. Commercial Mortgage Yes.
...".  The description currently in the source code for your home page
is: "Commercial mortgages in all 50 states. Refinances, purchases,
mortgage notes, sba, bridge financing, and church loans."  This
indicates that the description was changed recently, and if so, I
assume that you made other changes as well.

"Showing web page information for www.commercialmortgageyes.com"
Google
://www.google.com/search?sourceid=navclient&q=www%2Ecommercialmortgageyes%2Ecom

Hi Bill,

I think I can best answer your question with a series of points.


1. Your site is in Google's index
---------------------------------

A search for "commercial mortgage yes" has it appearing in first
position. The Google toolbar shows your site as having a PageRank of
4, which is quite standard for a site that is listed in the Google
Directory.


2. Ranking
----------

Your site comes in at about 340th place for "commercial mortgage" and
nowhere for "commercial mortgages" which isn't surprising because the
phrase does not appear on the page.


3. Your previous high ranking
-----------------------------

Is surprising. What I have seen in recent times is sometimes sites get
picked up by Google's Freshbot first. The tell-tale signs are
initially appearing in results between main Google updates, whereas
most sites first appear directly after an update. Freshbot listings
also usually have a date alongside them. Freshbot listings receive a
PageRank which is estimated, and usually changes dramatically after
the next Google update, when it is actually calculated. Usually when I
investigate drops in ranking, this is the cause. An initial great
ranking should be perceived as a bonus, and not as a normal
expectation.


4. Competition
--------------

It is a very tough task to rank well for the keywords "commercial
mortgages". At Overture companies are willing to pay 87 cents per
click-through for the phrase. The number of listings in the Google
category you are listed in is indicative of the level of competition
you are facing:
http://directory.google.com/Top/Business/Financial_Services/Mortgages/


5. Duplicate sites
------------------

It does not appear to be a problem at present, but down the track
Google is likely to punish you for having two identical sites:

http://www.commercialmortgageyes.com/
http://www.eusaloanyes.com/

"Don't create multiple pages, subdomains, or domains with
substantially duplicate content."
://www.google.com/webmasters/guidelines.html


6. Remedies
-----------

Target niche keywords. Make sure the keywords/phrase appears at least
once in general text, and once in the page title. Try and get
legitimate links (not using any scheme) pointing to your site. Get rid
of one of the duplicate sites, and when it has gone, submit the URL to
Google for it to be deleted from the index.


Best wishes,
robertskelton-ga