How is media spending on direct marketing distributed between online
and offline?  What are the most recent trends for the industry?

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Clarification of Question by mgrowsom-ga on 05 May 2003 09:34 PDT

How much is spent on media (media being lists and data) for direct
marketing? How is that split between postal, telemarketing and email?

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Clarification of Question by mgrowsom-ga on 06 May 2003 08:20 PDT

How much money do companies spend annually on direct marketing?  How
much of that is online?

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Request for Question Clarification by easterangel-ga on 07 May 2003 04:39 PDT

Hi! I was able to find figures for 2001 only. Would this be enough as
a legitimate answer? Just let me know. :)

Do you want this for the USA or some other group of countries or
worldwide? Do you want to include propaganda by governments, and not
for profit organizations, and a bunch of other grey areas for which
either the payment must be converted to money, or the service or
product is an idea such as vote no on proposition 7?   Neil