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Q: mystery shopper survey template:fashion sector ( Answered,   1 Comment )
Question  
Subject: mystery shopper survey template:fashion sector
Category: Business and Money > Consulting
Asked by: unico67-ga
List Price: $50.00
Posted: 10 Jun 2003 11:36 PDT
Expires: 10 Jul 2003 11:36 PDT
Question ID: 215664
I am looking for a fairly detailed example  ("template") for a "mystery
(secret)shopper survey".
Sector: high end retail FASHION shops.Not answers...just the questions.
I need the answer within 12 hours of posting the question please

Request for Question Clarification by bobbie7-ga on 10 Jun 2003 16:31 PDT
Hello Unico67, 

I have located quite a few mystery shopper sample questionnaires
however I’m not sure if they’re as detailed as you may need. None of
them are for fashion stores specifically but they can be used for any
retail store.

One of the surveys I located has 19 questions in 6 different
categories.

The categories are:

Store appearance – 3 questions
Store welcome – 3 questions
Information gathering – 5 questions
Showing the merchandise – 3 questions
The Sale – 3 questions
After the sale – 2 questions
Comments:


Another MYSTERY SHOPPING QUESTIONNAIRE that includes 18 questions in 5
sections that should easily apply to your industry of interest:

SECTION 1: STORE PRESENTATION – 8 questions
SECTION 2: STAFF APPEARANCE – 3 questions
SECTION 3: CUSTOMER SERVICE – 5 questions
SECTION 4: SELLING SKILLS – 2 questions
SECTION 5: RECOMMENDATIONS FOR IMPROVEMENT

I have also located a 23 question convenience store mystery shopper
survey.

Would these surveys and others that are similar be a satisfactory
answer to your question?

Thanks
--Bobbie7

Request for Question Clarification by bobbie7-ga on 10 Jun 2003 17:20 PDT
Hello Unico67, 

I have also located an excellent six page retail store mystery shopper survey.

Here are the categories:

Pre-Visit Call – 8 questions
Store Exterior – 10 questions
Store Interior – 5 questions
Restrooms – 6 questions
Atmosphere – 3 questions
Displays – 10 questions
Sales representatives – 3 questions
Check out – 26 questions
Value – 3 questions

Thanks
Bobbie7

Clarification of Question by unico67-ga on 11 Jun 2003 01:00 PDT
brilliant answer

absolutely fine

many thanks!!!
Answer  
Subject: Re: mystery shopper survey template:fashion sector
Answered By: bobbie7-ga on 11 Jun 2003 07:29 PDT
 
Hello Unico67,

Thank you for your question.


My search returned the following results for examples of mystery
shopper questionnaires for retail stores that may be used easily for
the fashion sector as well.
 
 
Here is an excellent six page retail store mystery shopper survey from
WiseShops.
 
“WiseShops has designed the following report specifically for the
retail industry.  Our goal is to provide the individual and/or
franchise operator with a snap shot view of his/her operation at a
glance.  This information can then be used as a great training tool
for the employees and management team.”
 
This survey includes: 
 
Pre-Visit Call – 8 questions 
Store Exterior – 10 questions 
Store Interior – 5 questions 
Restrooms – 6 questions 
Atmosphere – 3 questions 
Displays – 10 questions 
Sales representatives – 3 questions 
Check out – 26 questions 
Value – 3 questions 
 
You may view a completed example here: 
http://www.wiseshops.com/reports/comp474.pdf 
 
 
================================= 
 
 
Customer Perceptions provides another Mystery Shopping Questionnaire
that should easily apply to your industry of interest.
 
This one has 18 questions in 5 sections. 
 
SECTION 1: STORE PRESENTATION – 8 questions 
SECTION 2: STAFF APPEARANCE – 3 questions 
SECTION 3: CUSTOMER SERVICE – 5 questions 
SECTION 4: SELLING SKILLS – 2 questions 
SECTION 5: RECOMMENDATIONS FOR IMPROVEMENT 
 
Source: Customer Perceptions 
http://www.customerperceptions.ie/s_ap_frm.htm  
 
 
Here’s another sample retail evaluation form courtesy of Customer
Perspectives
http://www.customerperspectives.com/sampleform_retaileval.html 
 
================================= 
 
 
This mystery shopping questionnaire has 19 questions in 6 different
categories.
 
The categories are: 
 
Store appearance – 3 questions 
Store welcome – 3 questions 
Information gathering – 5 questions 
Showing the merchandise – 3 questions 
The Sale – 3 questions 
After the sale – 2 questions 
Comments: 
 
You can view this questionnaire here: 
http://www.talljames.clara.net/folio/pdf/mystery.pdf 
 
 
================================= 
 
 
Here is an example of a mystery shopping report form used by shoppers
to report on a furniture chain store that with a few minor changes may
be used for any retail store.
http://www.shopaudits.com/Sample/sample_report.asp 
 
 
 
Here is a sample convenience store questionnaire. 
http://www.sparagowski.com/income2.cfm 
 
 
================================= 
 
 
Another Sample Questionnaire 
http://members.tripod.com/freehowtobooks/mystery_shopper_book.htm  
 
SAMPLE SHOPPING QUESTIONNAIRE 
 
BUSINESS (Store) NAME:
________________________________________________
 
ADDRESS:______________________________________________________________
 
MYSTERY SHOPPER'S NAME:____________________________________________ 
 
DATE AND TIME OF SHOPPING EXPERIENCE:_____________________________ 
 
 
YES NO N/A 
 
Was store clean and neat? 
 
Was lobby/waiting area clean? 
 
Was your presence acknowledged within a short time of arrival? 
 
Were you greeted in a friendly manner? 
 
Were employee's dressed professional? 
 
Did they offer to assist you with problems? 
 
Were they courteous? 
 
Did they know their products well? 
 
Were the dressing rooms clean? 
 
Did they thank you for shopping with us? 
 
In the space provided below, please give a summary of your shopping
experience.
 
______________________________________________________________________
 
______________________________________________________________________
 
How do you rate this establishment? ____________ Excellent 
 
____________ Good 
 
____________ Fair 
 
____________ Poor 
 
Based on your experience, would you shop at this location again in the
future?_________
 
 
http://members.tripod.com/freehowtobooks/mystery_shopper_book.htm 
http://www.dollarfrog.com/ss/sample.jsp 
http://members.aol.com/mysteryshops/form.html 
 
 
======================================== 
 
 
For $79.99 you may purchase ready to use PDF Templates for Mystery
Shoppers.
 
“No time to type all the forms needed to start your business? Need
someone to do it for you?
We already have!  If you want to cut hours, days and weeks of typing
from your busy schedule then why not purchase our standard ready to
use evaluation and business form templates for $79.99. You will get
112 pages of forms and evaluations that will give you a head start to
getting your business going. Our forms come in PDF format which will
allow you to edit them with your own content and logo”
http://www.basicsuccess.com/template.php 
 
 
You may order the ready to use PDF templates for   $79.99 
http://www.digibuy.com/cgi-bin/order.html?JWeis 
 
 
 
======================================== 
 
 
A UK company, SMBS, allows you to register free at their site and
receive one free sample survey of your choice:
http://www.smbs.co.uk/register.htm  
 
 
 
======================================== 
 
 
Search Criteria: 
 
Mystery shopper template 
Mystery shopper sample survey 
Mystery shopper question template 
Mystery shopper sample questions OR form 
Mystery shopper checklist template 
"Mystery shopper" questionnaire sample OR example 
Survey templates for mystery shoppers 
Mystery shopper checklist 
 
If you should need clarification please ask. 

Best Regards, 
Bobbie7-ga
Comments  
Subject: Re: mystery shopper survey template:fashion sector
From: bobbie7-ga on 10 Jun 2003 21:45 PDT
 
Hello Unico67, 

In view of the fact that you need this answer within 12 hours of
posting your question and you haven’t been able to answer my
clarification request, I am posting my research as a comment for now.


My search returned the following results for examples of mystery
shopper questionnaires for retail stores that may be used easily for
the fashion sector as well.


Here is an excellent six page retail store mystery shopper survey from
WiseShops.

“WiseShops has designed the following report specifically for the
retail industry.  Our goal is to provide the individual and/or
franchise operator with a snap shot view of his/her operation at a
glance.  This information can then be used as a great training tool
for the employees and management team.”

This survey includes:

Pre-Visit Call – 8 questions
Store Exterior – 10 questions
Store Interior – 5 questions
Restrooms – 6 questions
Atmosphere – 3 questions
Displays – 10 questions
Sales representatives – 3 questions
Check out – 26 questions
Value – 3 questions

You may view a completed example here:
http://www.wiseshops.com/reports/comp474.pdf


=================================


Customer Perceptions provides another Mystery Shopping Questionnaire
that should easily apply to your industry of interest.

This one has 18 questions in 5 sections.

SECTION 1: STORE PRESENTATION – 8 questions
SECTION 2: STAFF APPEARANCE – 3 questions
SECTION 3: CUSTOMER SERVICE – 5 questions
SECTION 4: SELLING SKILLS – 2 questions
SECTION 5: RECOMMENDATIONS FOR IMPROVEMENT

Source: Customer Perceptions
http://www.customerperceptions.ie/s_ap_frm.htm 


Here’s another sample retail evaluation form courtesy of Customer
Perspectives
http://www.customerperspectives.com/sampleform_retaileval.html

=================================


This mystery shopping questionnaire has 19 questions in 6 different
categories.

The categories are:

Store appearance – 3 questions
Store welcome – 3 questions
Information gathering – 5 questions
Showing the merchandise – 3 questions
The Sale – 3 questions
After the sale – 2 questions
Comments:

You can view this questionnaire here:
http://www.talljames.clara.net/folio/pdf/mystery.pdf


=================================


Here is an example of a mystery shopping report form used by shoppers
to report on a furniture chain store that with a few minor changes may
be used for any retail store.
http://www.shopaudits.com/Sample/sample_report.asp



Here is a sample convenience store questionnaire.
http://www.sparagowski.com/income2.cfm


=================================


Another Sample Questionnaire
http://members.tripod.com/freehowtobooks/mystery_shopper_book.htm 

SAMPLE SHOPPING QUESTIONNAIRE

BUSINESS (Store) NAME:
________________________________________________

ADDRESS:______________________________________________________________

MYSTERY SHOPPER'S NAME:____________________________________________

DATE AND TIME OF SHOPPING EXPERIENCE:_____________________________


YES NO N/A

Was store clean and neat?

Was lobby/waiting area clean?

Was your presence acknowledged within a short time of arrival?

Were you greeted in a friendly manner?

Were employee's dressed professional?

Did they offer to assist you with problems?

Were they courteous?

Did they know their products well?

Were the dressing rooms clean?

Did they thank you for shopping with us?

In the space provided below, please give a summary of your shopping
experience.

______________________________________________________________________

______________________________________________________________________

How do you rate this establishment? ____________ Excellent

____________ Good

____________ Fair

____________ Poor

Based on your experience, would you shop at this location again in the
future?_________


http://members.tripod.com/freehowtobooks/mystery_shopper_book.htm
http://www.dollarfrog.com/ss/sample.jsp
http://members.aol.com/mysteryshops/form.html


========================================


For $79.99 you may purchase ready to use PDF Templates for Mystery
Shoppers.

“No time to type all the forms needed to start your business? Need
someone to do it for you?
We already have!  If you want to cut hours, days and weeks of typing
from your busy schedule then why not purchase our standard ready to
use evaluation and business form templates for $79.99. You will get
112 pages of forms and evaluations that will give you a head start to
getting your business going. Our forms come in PDF format which will
allow you to edit them with your own content and logo”
http://www.basicsuccess.com/template.php


You may order the ready to use PDF templates for   $79.99
http://www.digibuy.com/cgi-bin/order.html?JWeis



========================================


A UK company, SMBS, allows you to register free at their site and
receive one free sample survey of your choice:
http://www.smbs.co.uk/register.htm 



========================================


Search Criteria:

Mystery shopper template
Mystery shopper sample survey
Mystery shopper question template
Mystery shopper sample questions OR form
Mystery shopper checklist template
"Mystery shopper" questionnaire sample OR example
Survey templates for mystery shoppers
Mystery shopper checklist


If this information meets your needs, please let me know and I will
gladly post it as the official answer.



Best Regards,
Bobbie7-ga

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