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Subject:
Business model of computer trainer, "Video Professor."
Category: Business and Money > Advertising and Marketing Asked by: ratan-ga List Price: $3.00 |
Posted:
22 Jun 2003 11:16 PDT
Expires: 22 Jul 2003 11:16 PDT Question ID: 220401 |
What is the business model of mail order computer trainer,"Video Professor?" I understand that they give away their software free but chare a $6.95 S & H fee. Is the 1st cd just a teaser and do users have to purchase the advanced training cds at as greater cost? Any online articles about this company or other information source would be helpful. Thanks |
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There is no answer at this time. |
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Subject:
Re: Business model of computer trainer, "Video Professor."
From: pinkfreud-ga on 22 Jun 2003 17:10 PDT |
I can't provide a business model, but I would like to point out that the cost of producing those free samples, plus the actual cost of shipping them, is almost certainly lower than $6.95. Even if the customer doesn't sign up for subsequent CDs at a higher cost, Video Professor still makes money from the distribution of the "free" product. |
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