Hello stevemichael33-ga:
I have found the reason search engines list your site with the wrong
description.
On a search of your site: http://www.performancestrategies.com I
found most pages with a good description. Four pages came up with the
“Adobe GoLive”
You need to change the page title description to something more
relevant to your company.
Whoever designed your pages, left the default Adobe description in the
Title. The indexing robots that visit your site take the title first,
then look for the first text on the page and place it under the title.
This code was taken from your page:
http://www.performancestrategies.com/services%20right%20side.html
html><head>
<meta http-equiv="content-type"
content="text/html;charset=iso-8859-1">
<meta name="generator" content="Adobe GoLive 4">
<title>Welcome to Adobe GoLive 4</title></head>
You need to change the page title description to something more
relevant to your company.
You main page: http://www.performancestrategies.com/
Works because you have a meaningful title
“<title>Performance Strategies Incentive Marketing</title>”
and the robots take the meta tag “description” for your site.
<meta name="description" content="Incentive marketing Indianapolis,
IN, Midwest -- Performance Strategies, Inc is a full-service incentive
marketing company located in Indianapolis, Indiana. We offer
Performance-based incentive programs, Corporate meetings, Event
planning, Web based incentive programs, Award fullfillment, Group
travel
incentives Incentive Incentive incentives Incentive Incentive
incentives Incentive Incentive incentives Incentive Incentive
incentives Incentive Incentive">
If you want a specific description for each page, then insert a meta
description tag for each page, otherwise the bots will take the first
text contained in the page.
Next time the robots re-index your pages, the “Adobe” reference will
have disappeared, and your intended page title will be displayed.
Also, remove the repeated word incentive in your description. Many
robots look at this as unethical, in effect spamming the system, so
that you will come up early in the search results. Some robots will
not index a page like this. In your text of the page, you can mention
the word incentive all you like, as it is in the *content* of the
page.
One more note: When I say text, I mean real text, not a picture
containing text, such as a GIF or a JPG file, robots cannot read
these.
I hope this helps. Please ask for a clarification of anything that is
unclear and I will be glad to assist you some more.
Colin |
