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Q: Search engine indexing ( Answered 5 out of 5 stars,   0 Comments )
Question  
Subject: Search engine indexing
Category: Miscellaneous
Asked by: ticketfinder-ga
List Price: $10.00
Posted: 28 Aug 2003 09:32 PDT
Expires: 27 Sep 2003 09:32 PDT
Question ID: 249722
We are redesigning our website and are considering on using
Macromedia’s Dreamweaver MX.  There is a feature we want to use called
library.  This feature allows us to make a page that loads to the top
and or bottom of any page we choose displaying a constant look thru
ought the site.  We are considering using it for our logo and html
links to the various sections of our website.  It would allow us to
update info on one page and it will automatically update all the pages
in our site at once where we have installed the .lbi tags.  This is
great for copyright dates or changes in contact or support links as
well as any changes we want to make in directing our clients to
various pages in our site.  As we understand it search engine spiders
search the home page for html and follow the links to other pages with
our information.  Will your spider follow links contained within the
.lbi tags or must these links be outside of them.

See sample below as it would appear not only on our home page but
every page in our site.  Is this OK  or would it stop your spider
crawler from moving thru the links we want indexed such as concerts,
sports, theatre, site map ETC?

<!-- #BeginLibraryItem "/library/top.lbi" --><table width="72%"
height="139" border="1" align="center" cellpadding="0" cellspacing="0"
bordercolor="#111111" bordercolorlight="#FFFFFF"
bordercolordark="#FFFFFF" bgcolor="#FFFFFF" style="border-collapse:
collapse; margin-bottom: 0;">
  <tr> 
    <td width="38%" valign="top" align="right" height="58"> <div
align="right"><font face="sans-serif">
        <img border="0" src="images/cloudman.gif" width="66"
height="84"><span style="letter-spacing: 1pt"><font
color="#000000"><span style="letter-spacing: 1pt"><font
face="sans-serif" size="2"><img src="images/SpinningGlobe.gif"
width="56" height="56">
        </font></span></font></span></font></div></td>
    <td width="62%" valign="top" align="right" height="58"> <p
align="left" style="line-height: 100%; margin-top: 0; margin-bottom:
0">
        <font color="#000000"><b><font face="sans-serif"
size="1">&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
        </font></b><font face="sans-serif" size="2">Welcome
To</font></font></p>
      <p align="left" style="line-height: 100%"><font
color="#000000"><b><span style="letter-spacing: 1pt"><font
face="sans-serif" size="5">TICKETFINDER.</font></span></b><span
style="letter-spacing: 1pt"><font face="sans-serif"
size="2">com</font><font face="sans-serif" size="3"><font
size="2">&#8482;</font></font></span></font></p>
      <p align="center" style="line-height: 100%"><font
color="#000000" size="2" face="sans-serif">
        </font><font color="#000000"><span style="letter-spacing:
1pt"><font face="sans-serif" size="2">Buy
        Tickets On-Line!</font></span><font
face="sans-serif">&nbsp;</font></font></p>
      <span style="letter-spacing: 1pt"> 
      <p align="center" style="line-height: 100%; margin-top: 8;
margin-bottom: 10"><span style="letter-spacing: 1pt"><font
face="arial, sans-serit, verdana" size="1"><font face="sans-serif"
size="2" color="#000000"><a href="library/index.html"></a>&nbsp;
        </font></font><a
href="http://www.ticketfinder.com/concerts/concert_tickets.html"><font
size="1" face="sans-serif">Concerts</font></a><font face="arial,
sans-serit, verdana" size="1"><font face="sans-serif" size="2"
color="#000000">&nbsp;
        | </font><font size="1" face="sans-serif"><a
href="http://www.ticketfinder.com/sportstickets.html">
        Sports</a></font><font face="sans-serif" size="2"
color="#000000">&nbsp;
        | </font><font size="1" color="#FFFF00" face="sans-serif"><a
href="http://www.ticketfinder.com/theatre/theatre_tickets.html">
        Theatre</a></font><font face="sans-serif" size="2"
color="#000000">&nbsp;
        | </font></font> <font color="#FFFF00" size="1"><a
href="http://www.ticketfinder.com/site_map.html">
        <font face="sans-serif">Site Map</font></a></font><font
color="#000000" face="sans-serif" size="1">
        </font><span style="letter-spacing: 1pt"><font face="arial,
sans-serit, verdana" size="1"><font face="sans-serif" size="2"
color="#000000">|
        </font></font></span><font size="1" face="Arial, Helvetica,
sans-serif"><a href="index.html">Home</a></font></span></p>
      </span></td>
  </tr>
</table>

<!-- #EndLibraryItem
Answer  
Subject: Re: Search engine indexing
Answered By: larre-ga on 28 Aug 2003 15:37 PDT
Rated:5 out of 5 stars
 
Hi, thanks for asking!

Strictly speaking, the Googlebot isn't "our" spider. We're Google
Answers, independent Researchers, working on contract. We don't speak
officially for the Google Search Engine. However, we're happy to
assist you, based upon personal experience, web research, and
knowledge.


Your Dreamweaver Library item is simply the page header. It is
expected that websites use some type of header logo and links that
identify the site, and provide consistent navigation. It's considered
one of the hallmarks of professional website design.


As long as you also have differing text content on every page, there's
nothing about a consistent logo and header that would create a barrier
to site indexing by Google.


The Yale C/AIM Style Guide proclaims such consistency as a necessity
of site design. "Establish a layout grid and a style for handling your
text and graphics, then apply it consistently to build rhythm and
unity across the pages of your site. Repetition is not boring; it
gives your site a consistent graphic identity that creates and then
reinforces a distinct sense of "place" and makes your site memorable.
A consistent approach to layout and navigation allows readers to adapt
quickly to your design and to confidently predict the location of
information and navigation controls across the pages of your site."

Yale CAIM Style Guide - Page Design - Consistency
http://www.webstyleguide.com/page/consistent.html


As long as you are creating identical page elements to serve users,
rather than search engine spiders or bots, you're following the Google
Webmaster Guidelines. Google doesn't specify a specific percentage of
'differing content' however, legitimate content with fixed page
headers, footers, and other navigation aids, changing from page to
page within a single website is the norm, not the exception. 20%
page-to-page changeable content would be considered a very safe
margin.


Google's Quality Guidelines state, "Make pages for users, not for
search engines." "Another useful test is to ask, "Does this help my
users? Would I do this if search engines didn't exist?" If the answer
to both questions is yes, then you're on the right track.

Google Webmaster Info - Guidelines
://www.google.com/webmasters/guidelines.html


Google Search Terms:
----------------------------------------------------------------------
"web page headers" consistency "search engine" 


Should you have any questions about the information or links provided,
please, feel free to ask.

---larre

Clarification of Answer by larre-ga on 28 Aug 2003 15:38 PDT
Search engine spiders follow the links in the actual HTML from the
assembled page. They will follow the links within a library item.

---l

Clarification of Answer by larre-ga on 28 Aug 2003 15:54 PDT
I apologize, I cut (or rather didn't paste) a portion of my answer. 

---------------

Dreamweaver Library items are handled as page includes, similar to the
way Server Side Includes (SSI) are processed as web pages are
delivered from the server. All the links within the library items will
be catalogued in that assembled page code. The search engine "reads"
the assembled page. It doesn't matter how many individual parts the
page has.

This method, of course, conserves server space, and can also speed up
user page download, as identical elements are cached and reused by the
browser.

The beginning and library tags are comments for your own reference.
They show where content has been inserted from the Dreamweaver
Library. They're ignored by the server and the search engine spiders.

Dreamweaver Instructions for update of Library items:

To update the current document to use the current version of all
library items:

Choose Modify > Library > Update Current Page.

To update the entire site or all documents that use a particular
library item:

1 Choose Modify > Library > Update Pages.
  The Update Pages dialog box appears.

2 In the Look In pop-up menu, do one of the following:
  Choose Entire Site, and then choose the site name from the adjacent
  pop-up menu. This updates all pages in the selected site to use the
  current version of all library items.

  Choose Files That Use, and then choose a library item name from the
  adjacent pop-up menu. This updates all pages in the current site 
  that use the selected library item.

3 Make sure Library Items is selected in the Update option. (To 
  update templates at the same time, make sure Templates is also 
  selected. See Updating pages based on a template for more
  information.)

4 Click Start.
  Dreamweaver updates the files as indicated. If you selected the
  Show Log option, Dreamweaver provides information about the files
  it attempts to update, including information on whether they were
  updated successfully.

---l
ticketfinder-ga rated this answer:5 out of 5 stars

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