Based on additional research, I'm confident that I have located the
reference that you want.
Some executives at Daimler-Benz were indeed required to write letters
of resignation. However, the executive who instituted this policy was
actually Helmut Werner, then CEO of the Mercedes-Benz division of
Daimler-Benz.
Helmut Werner's policy was reported in the August 26, 1996 issue of
BusinessWeek magazine.
"...In one team-building exercise to show how serious he was, Werner
had all his managers draft letters of resignation. The message: Your
jobs depend on how much you help in Mercedes' transformation."
source: BusinessWeek. "The New Mercedes:Can the once stodgy builder of
big-ticket luxury cars trans form itself into a full-range auto
maker?"
August 26, 1996; pg. 34
http://www.businessweek.com/cgi-bin/register/archive.cgi?y=1996&w=&h=b3490132.arc.htm
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search strategy:
businessweek: benz, Schrempp, letters, resignation
I hope this helps. |