priceline has its famous "buyer-driven" and "name your own price"
business model. I want to know which other verticals/products will
most likely benefit from similar business model. I have thought of
re-financing, home improvement, apartment rental, vehicles purchase,
computer purchase, and nanny search, but haven't come to any
conclusion. I also don't want to miss any promising verticals.

Hello -

This answer is not finished until you're satisfied with it.  If you
choose to rate this answer, please ask for any necessary
clarification/information before doing so.  Thanks for your
understanding.

Although Priceline has a patent on the concept, the reality is, this
model, frequently called the "reverse auction model," is currently in
use in a number of industries.

The following resources have a listing of industries that are using
the reverse auction concept:

Source Guide
http://www.sourceguides.com/markets/byC/B2B/byS/rauc/RAuction.shtml

Reverse Auctioneer case studies
http://www.reverseauctioneer.com/case.html

As we can see from these sites, everything from aerospace to
agriculture is using this model, at least in business-to-business
commerce.

The concept can really be applied to a vast number of industries in
business-to-consumer commerce as well.  Service oriented industries
include:

Shipping and packaging 
Technical support
Automobile parts and accessories
Banqueting/special functions
Plumbing, painting, carpeting -- contract work
Landscaping
Lawyers
Accounting
Medical work
Delivery-oriented work - e.g., flowers, pizza, candy

Many tangibles, or consummables could theoretically work:

Furniture
Toys
Books/audio
Pets
Tools
Musical instruments
Appliances
Office equipment
Luggage


Here are some selected resources on the topic:

"When reverse auctions started off amidst the dot com boom, many
viewed it with scepticism and did not think it would survive for long.
However, contrary to popular expectation, this business has not only
survived the dot com meltdown but has done so in good health. Rajneesh
De, Srikanth RP & Stanley Glancy do some crystal gazing and try to
find out where things go from here" -> see more at URL
http://www.expresscomputeronline.com/20020121/indtrend1.shtml

Forward Thinking About Reverse Auctions
http://www.cio.com/archive/060103/gains.html

E-commerce is leading to an anything-goes environment of online
bidding and dynamic pricing
http://www.informationweek.com/755/auction2.htm

Strategic Sourcing through Reverse Auctions
http://www.clarity-consulting.com/strategic_sourcing.htm

Priceline: A Net Monopoly No Longer?
http://www.businessweek.com/1999/99_39/b3648151.htm

White Paper on Reverse Auctions
http://www.housewares.org/pdf/reverseauctions.pdf

Attorney for $3 -- Can I get $2? 
http://www.wired.com/news/politics/0,1283,38582-2,00.html

"Supply Driven vs Demand Driven" Distribution
http://www.eastmangroup.com/articles/supply_vs_demand.html



Search strategy:
  "reverse auctions promise"
  "reverse auctions will"
  "reverse auction" industries"
  "demand driven"
  "reverse auction"
  "reverse auction model"
  

Thank you,

jbf777

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Request for Answer Clarification by zoewong-ga on 03 Sep 2003 09:33 PDT

Hello jbf777,

Thanks for the answer. Most of the links you provided are B2B reverse
auction while priceline is C2B reverse type. I would like to see more
C2B discussions. "Attorney for $3 -- Can I get $2?" is also a good
site, but the only web site you cited that is dealing with different
industries'/verticals' reverse auction. Are you able to find more
research paper or discussions focusing on B2C reverse auction on
different verticals? Thanks.

---

Clarification of Answer by jbf777-ga on 03 Sep 2003 10:43 PDT

See different sites using this model with this search term:

://www.google.com/search?hl=en&lr=&ie=ISO-8859-1&safe=off&q=%22name+your+own+price+for%22&btnG=Google+Search


Try these other pages:

Name Your Own Price for Surgery
http://www.law.uh.edu/healthlawperspectives/Internet/20000508Name.html

Web shopping shifts into reverse
http://zdnet.com.com/2100-11-515880.html?legacy=zdnn

Reverse Auctions -- Bad Idea?
http://www.line56.com/articles/default.asp?ArticleID=2962

Car Prices
http://www.autofusion.com/press_releases/062200_internetcom_article.html

Holiday shopping [see section on Reverse Auctions]
http://ecommerce.internet.com/how/article/0,,6321_532261,00.html

Ultimate Coupons
http://www.ultimatecoupons.com/negotiating.htm

Name Your Own Price
http://www.rediff.com/netguide/2002/nov/29loan.htm

Managing Change
http://www.managingchange.com/dynamic/auctions.htm

Buyingedge.com brings $10 million to the table 
http://www.redherring.com/insider/1999/0814/vc-buyingedge.html

Priceline Case Study
http://home.csumb.edu/s/sachtlebenkarll/world/prosemSite/Priceline-REI.PDF

Auctions - the big winner
http://www.merit.unimaas.nl/publications/rmpdf/2001/rm2001-016.pdf

Optimize Seller Revenue
http://misrc.umn.edu/workingpapers/fullpapers/2001/0114_040101.pdf

Priceline and Gas
http://www.internetnews.com/ec-news/article.php/310481

a responsible researcher and great answers. Highly recommended.

Thanks for the rating and kind words!