Based on research, what areas of interest do "gamers" (pc and consol)
share other than playing video games?

Hello.

According to researchers, gamers' most common other areas of interest
are listening to music, socialising, watching television, exercising
or playing sports, and reading.

source: 
"Gamers spent as much time socialising and watching TV as they did
gaming but listening to music is the most popular leisure activity for
gamers each spending an average of 17½ hour a week doing this. Even
these core gamers spent just half and hour less per week exercising or
playing sport than online gaming but spent almost two hours more a
week reading."
see:
Digiplay Initiative: Research into Computer Gamers
http://www.digiplay.org.uk/pczone.php

Also see:
"Are Games Turning Kids Into Jocks?"
http://slashdot.org/features/01/07/23/0321226.shtml

Gamers are also more likely to interested in other forms of electronic
entertainment.  Research indicates that video game players are more
likely than non-gamers to subscribe to own a big screen TV, satellite
dish, etc.
See:
"NEW NIELSEN MEDIA RESEARCH STUDY SHOWS VIDEO GAME SYSTEMS
NOT JUST KIDS STUFF"
http://www.nielsenmedia.com/newsreleases/1999/hometech.html

A survey of readers of video game magazines confirmed the same results
(i.e., that gamers are also into other form of electronic
entertainment). The most popular non-tech leisure activities for video
game magazine readers were listed as dining out, attending music
performances and going to bars/nightclubs.

source:
"Results of the profile show that incite's male readers -- 18 years
old and older -- in addition to being gaming savvy, are also
incredibly technology savvy overall. Of them, 89.3 percent for incite
PC Gaming and 91.7 percent for incite Video Gaming own a CD player,
93.5 percent for incite PC Gaming and 82.4 percent for incite Video
Gaming own a computer, 36.5 percent for incite PC Gaming and 33.8
percent for incite Video Gaming own a DVD player, and 51.6* percent
for incite PC Gaming and 56.1* percent for incite Video Gaming own a
home entertainment system. In addition, 97.9 percent for incite PC
Gaming and 95 percent for incite Video Gaming have Internet access.
...
Besides technological products, male readers also rated sports and
social activities -- dining out, attending music performances and
going to bars/nightclubs -- at the top of their lists of leisure --
time activities."
source:  PR Newswire, June 7, 2000, hosted by findarticles.com
http://www.findarticles.com/cf_0/m4PRN/2000_June_7/62542845/p1/article.jhtml

search strategy:
gamers, leisure, activity, activities
"Video game players", average

I hope this helps.

---

Clarification of Answer by juggler-ga on 24 Sep 2003 15:32 PDT

Sorry for that typo:

"...than non-gamers to subscribe to CABLE, own a big screen TV..."