Google Answers Logo
View Question
Q: Teleseminar Market Size ( Answered 5 out of 5 stars,   0 Comments )
Subject: Teleseminar Market Size
Category: Business and Money
Asked by: apong-ga
List Price: $100.00
Posted: 08 Oct 2003 17:14 PDT
Expires: 07 Nov 2003 16:14 PST
Question ID: 264404
I would like to know what is the size of the teleseminar market - in
terms of overall revenue (2002 datas are okay but prefer 2003 datas)
generated by experts conducting these teleseminars in the United

Must quote sources!

Request for Question Clarification by cath-ga on 14 Oct 2003 15:37 PDT

no need to clarify, I just wanted to let you know I have many
e-mails and phone calls out to experts, and hope to have 
an answer for you soon. cath-ga

Request for Question Clarification by cath-ga on 15 Oct 2003 14:14 PDT

Now I do have a question, about how you're defining "teleseminar."
Do you mean seminars conducted by telephone? Or ALL seminars
conducted from AFAR: i.e. videoseminars, phone seminars, "webinars."
Please let me know. cath-ga

Request for Question Clarification by cath-ga on 16 Oct 2003 09:59 PDT

There may be no specific statistics for the information you
need. Would you be satisfied with educated estimates from
experts and market researchers?  cath-ga

Clarification of Question by apong-ga on 19 Oct 2003 20:55 PDT
Teleseminars are seminars conducted over the telephone only. Yes, I
wouldn't mind getting an educated guess from experts and researchers
if sources and/or how they derived the answer are cited.
Subject: Re: Teleseminar Market Size
Answered By: cath-ga on 22 Oct 2003 10:05 PDT
Rated:5 out of 5 stars
Dear apong, 

The best figure available for the revenues generated from
teleseminars in 2002 in the U.S. is $585 million. Here is how
I came up with that number:

There is apparently no teleseminar-givers association to collect the
of figures you are looking for. The “experts” who give teleseminars
offer topics including training, network marketing,
how-to-make-more-money offers (internet, real estate, etc), mentorship
and executive coaching programs, self-development programs, business
development programs. “Conferencing Services” is the industry term for
the companies
which provide the phone, satellite, and recording services that the 
teleseminar experts use to put out their product.

Alan Greenberg, a senior analyst for Wainhouse Research,
does teleseminars for his company, and his company does 
research on the worldwide conferencing services industry. He says 
really the only way to find out what the experts doing the 
teleseminars bring in is by “wild guestimation.” He pulled some 
figures from a Wainhouse report which was literally just two days 
old on the amounts spent on conferencing services. You would 
ordinarily have to pay much more to have access to these numbers, 
but he gave them to me “since you’re with Google, and I use it 
so much!”

AUDIO conferencing services: For 2002, Greenberg says that the 
worldwide figure for all AUDIO conferencing  services 
(including meetings, conference calls, AND seminars) revenue was 
$2.3 billion. The U.S. share of that is 1.5 billion. His guess is 
$195 million of that would be seminars. Greenberg says he thinks that
experts who use the audio conferencing lines would mark up their 
cost between three to 10 times to arrive at a price for the seminars.
However, since the majority of the ‘experts’ offer some 
seminars for free, he’d go with the lower multiplier, three times. 
In other words, three times the speakers’ costs, 3 X $195 million, 
would be $585 million: the revenues they produced in 2002 for 
audio seminars.

When I spoke to Greenberg, I hadn’t yet received your 
clarification, so I also obtained the numbers for web seminars, 
and video seminars:

WEB conferencing services: Wainhouse found that $315 million was 
spent  worldwide on these in 2002. $260 million of that would be 
U.S. generated. He guesses  $51 million of that comes from teaching, 
the rest for meetings. Mark up the $51 million times three, and 
you’d get web conferencing gurus bringing in $153 million last year.

Video Conferencing services: Worldwide, Wainhouse found  $315 million
in revenues in 2002, of that about $133 million was U.S.- generated. 
He guesses about $26 million of that goes for teaching. Multiply that
by 3, the experts would be charging $78.5  million.          
When I add together audio, web, and video teleteaching for
2002, or $585 million + $153 million + $78.5 million, I get a total
US revenues of $816 million. 

You can find Wainhouse Research at :

I also spoke with Alex Mandossian,  a teleseminar speaker  in the
Bay Area who makes a living teaching teleseminars, and teaching
people how to do teleseminars. He agreed that the only practical
way to estimate teleseminar revenues is to calculate it from
the costs the experts pay to their “vendors” or conferencing
service providers. Mandossian made $350,000 last year, sitting
in his chair at home, teaching teleseminars. 

His business phone number is 415-382-1212.

I also spoke with Lori Prokop, who is a consultant and publisher
in the teleseminar industry. She advised me that there isn’t
any “teleseminar association” yet that would be gathering the
kind of official numbers you’re looking for.  If you are interested
in teaching teleseminars, she might be a good resource for
you. She e-mailed me: 

“We are the top teleseminar publishing training company.  We have 
identified 77 streams of income available to authors, experts and 
speakers. We launch authors, experts and speakers to best selling 
and celebrity status.  This education and launching happens mainly 
via teleseminar training.”
Lori Prokop
Senior Group Publisher
Best Seller Publishing, Inc.
676A Ninth Avenue #215
New York, New York  10036

I came across an article in Forbes Magazine article by David Simons, 
on the the total conferencing services industry. “The total market 
capitalization of the 12 U.S. conferencing companies listed on the 
Nasdaq National Market is just $1.8 billion and the four companies 
above account for 77% of that.”  Simons quotes Wainhouse research in 
his article on trends in teleconferencing since 9/11:

“Market Bet on Terrorism Goes Bad,’ on, at:

To locate other “teleseminar experts” you can go to: Teleseminar
Success Secrets, at:

This is where I found Alex Mandossian. 

I hope this answer is useful to you. If something is unclear, please
hesitate to push the “clarify answer” button before you rate my work.
Take care, cath-ga

search strategy:

teleseminar expert
teleseminar revenue
conferencing revenue
U.S. conferencing revenue
apong-ga rated this answer:5 out of 5 stars
Very impressed with the way Cath did his/her research.

There are no comments at this time.

Important Disclaimer: Answers and comments provided on Google Answers are general information, and are not intended to substitute for informed professional medical, psychiatric, psychological, tax, legal, investment, accounting, or other professional advice. Google does not endorse, and expressly disclaims liability for any product, manufacturer, distributor, service or service provider mentioned or any opinion expressed in answers or comments. Please read carefully the Google Answers Terms of Service.

If you feel that you have found inappropriate content, please let us know by emailing us at with the question ID listed above. Thank you.
Search Google Answers for
Google Answers  

Google Home - Answers FAQ - Terms of Service - Privacy Policy