For a long time now META Keywords have become the least important
place for keywords. This is because webmasters used to put keywords
there that have nothing to do with the content of the page.
Google only cares about META Keywords in rare circumstances, such as
when the viewable page has no text at all. I no longer use the META
Keyword tag for any of my websites, although it is good to have a META
Description that briefly says what the page is about. It's of no use
for keywords, but some search engines will display your description in
their search results.
The best places for keywords
Title - best place, but works best with less than 10 words, and even
better with 5 or less.
H1 Tags - these are used in HTML to denote a heading. You can change
the appearance of heading tags using CSS.
Links to the page - it helps if links to your page from other pages
(within your site or from someone elses) have a keyword or two in the
File name - call each page's file name something with keywords in it,
General text - make sure that the keywords appear in regular sentences
on the page, as well as one or more of the above places.
The best way to target multiple keywords is to target one keyword or
phrase per web page. So, one page that targets "tell me about it", one
that targets "lonely", etc.
Because you appear to be after local business, have at the bottom of
each page your address, plus a line like:
"Serving Burlington, Graham and Alamance County"
Submit to Google
But first you need to visit this page to let Google know that your
It can take weeks or even a month or two before your site appears in
If any part of my answer is unclear or if you need further information
on this topic, just request a clarification and I'll get back to you.