Hi Cynthia!
Here are the results of my research on gift giving spending in Canada.
Beneath the figures will be a short excerpt and a link to the source
of the information.
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Total Spending on gifts by occasion in Canada
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$1.4 billion - Total spending on gifts for Mother?s Day (2003)
$923 million - Total spending on gifts for Father?s Day (2003)
?Twelve million Canadians are expecting to spend more than $923
million on gifts this Father's Day, according to a Visa Canada
commissioned survey. And although this represents a 19 percent
increase over 2002, the study shows that there is still a significant
spending gap between the amounts spent on gifts for Mother's Day
versus Father's Day.?
?The study shows that Canadians expected to spend $1.4 billion on
gifts for Mother's Day this year representing 52 percent more than the
amount they expect to spend on dad on his special day. At the same
time, Canadians are stepping up their efforts to commemorate Father's
Day and are slowly closing the spending gap. Canadians spent a total
of $777 million on Father's Day gifts in 2002, versus a projected $923
million in 2003.?
Visa Survey
http://www.visa.ca/en/about/mc_article.cfm?pid=3
$18 billion - Total amount Canadians spend on holiday season gifts (2002)
?Canadians expect to spend more or less the same this holiday season
versus last. Findings from its fourth annual gift-giving study show
22.3 million adult Canadians will spend $18 billion on holiday season
gifts.?
CPCA Statistical Update
http://www.cdnpaint.org/membres/stc_CPCA%20STATISTICAL%20NEWSLETTER_NO28.htm
?The study estimates 22.3 million adult Canadians will spend about $18
billion on gifts. On a regional basis, British Columbia and Alberta
are experiencing spending declines of 23 and 19.5 per cent
respectively. Ontario and Atlantic Canada expect to enjoy spending
increases of nine per cent, while the Prairies and Quebec will be flat
year-over-year.?
Business Edge: December 2002
http://www.businessedge.ca/ViewNewsItem.aspx?NewsItemID=1805&EditionID=1
?According to the folks at Visa Canada, Canadians will spend about $18
billion on seasonal gifts this year-about $809 each on average. The
Retail Council of Canada is predicting that sales will be five per
cent higher this year than last, based on general consumer confidence,
strong employment data and low interest rates.?
MSN Money
http://money.msn.ca/investor/insight/articles/P391079.asp
$1.7 billion - Total spending Valentine?s Day on gifts (2002)
"A just completed Visa Canada study shows that 17.9 million adult
Canadians will show their affection by spending $1.7 billion on
Valentine's Day gifts this year."
Newswire: February 2002
http://www.newswire.ca/en/releases/archive/February2002/13/c1512.html
$1.1 Billion - Total online gift spending by Canadians (2002)
?Canadians expect to spend $1.1 billion for gifts online during 2002,
continuing growth of online spending in Canada?
Ipsos-Reid
http://www.ipsos-reid.com/media/dsp_displaypr_cdn.cfm?id_to_view=1682
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Amount an average Canadian spends on gifts
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$76 - Gifts for Father?s Day
?On average, Canadians are each expecting to spend $76 on gifts this
year compared to $66 last year representing a 15 percent increase
year-over-year. Fathers and husbands will reap the most benefit from
this increased spend. According to the study, Canadians expect to
spend 13 percent more on gifts for dads and 12 percent more on gifts
for husbands. Fathers-in-law are also getting more attention. Sixteen
percent of Canadians plan to buy gifts for their fathers-in-law
compared to 12 percent last year.?
Visa Survey
http://www.visa.ca/en/about/mc_article.cfm?pid=3
$98.40 - Gifts for Valentine's Day
?The survey, commissioned by Visa Canada and conducted by Thompson
Lightstone shows that average spending for Valentine's Day is $98.40,
up 16 percent from the $84.90 Canadians expected to spend in 2001.
While Canadians are spending more this year, there are also more
Canadians buying. This year, 76 percent of adult Canadians will
purchase gifts compared to 69 percent of Canadians last year.?
Newswire: February 2002
http://www.newswire.ca/en/releases/archive/February2002/13/c1512.html
$86 - Gifts for Mother's Day
?The Visa study - based on interviews with 1,500 Canadians - shows
that we expect to spend on average an estimated $86 on gifts this
Mother's Day versus $76 last year. In total, Canadians expect to spend
12 percent more this Mother's Day versus last year.?
Foreclosures
http://www.foreclosures.ca/articles/Financial_News/184C7EBF0c6d72D0CCYWnl10EA76.lasso
$809 - Gifts during the holiday season
?Releasing key findings from its fourth annual gift-giving study, Visa
expects 22.3 million adult Canadians to spend $18 billion on holiday
season gifts.?
?Conducted by Maritz: Thompson Lightstone, the study shows that
Canadians expect to spend an estimated $809 on holiday season gifts
this year versus an estimated $816 last year.?
Newswire: December 2002
http://www.newswire.ca/en/releases/archive/December2002/11/c2197.html
http://www.newswire.ca/en/releases/archive/December2002/23/c6184.html
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Gender and Valentine?s Day Spending 2002
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Men are more generous than women on Valentine?s Day.
$122.10 - Amount men will spend on Valentine?s Day gifts
$72.90 - Amount women will spend on Valentine?s Day gifts
?In terms of gender, men are clearly the most generous when it comes to
Valentine's gift giving. This year, men will spend an average of $122.10 on
gifts versus $72.90 by women. Per gift, women will spend $24.50, significantly
lower than the $47.60 that men plan to spend.?
?And if you are still searching for that perfect gift, you are not alone.
While men may spend more, they tend to be last minute shoppers with 50 percent
of men shopping on February 13th and 14th compared to only 27 percent of
women.?
Newswire: February 2002
http://www.newswire.ca/en/releases/archive/February2002/13/c1512.html
======================
SEASONAL EXPENSES 2001
======================
$741 - Amount average Canadian spends on Christmas gifts
$68 - Amount spent on each gift
$216 - Amount a man will spend on gift for his spouse
$158 - Amount a woman will spend on gift for her spouse
$187 - Amount parents spend for gifts for each child
$1,300 - Total cost of holiday gift-giving, entertaining, and eating
for each Canadian
Canada.com
http://www.canada.com/national/features/holidayguide/holidaynews/xmasspending.html
=====================
Other findings (2002)
=====================
Gender:
51% - Percentage of males that enjoy shopping for gifts during the holiday season.
74 % - Percentage of females that enjoy shopping for gifts during the
holiday season.
Age:
76 % - Percentage of 18-29 year-olds that enjoy shopping for gifts
during the holiday season.
62% - Percentage of 30-49 year-olds that enjoy shopping for gifts
during the holiday season.
55% - Percentage of adult's aged 50 plus that enjoy shopping for gifts
during the holiday season
?But with all of this spending, are Canadians in the gift-giving mood?
Sixty-three percent of Canadians enjoy shopping for gifts during the
holiday season with some interesting variations across age and gender.
For instance,51 percent of males enjoy shopping for gifts versus 74
percent of females. Across age categories, 76 percent of 18-29
year-olds enjoy shopping versus 62 percent of 30-49 year-olds and 55
percent of adult's aged 50 plus.?
Newswire: December 2002
http://www.newswire.ca/en/releases/archive/December2002/11/c2197.html
http://www.newswire.ca/en/releases/archive/December2002/23/c6184.html
==================================================
Gender differences in holiday season gift spending
==================================================
Again men are more generous than women.
$236 - Amount the average Canadian man spends on gifts for their
spouse in the holiday season (2002)
$188 - Amount the average Canadian woman spends on gifts for their
spouse in the holiday season (2002)
?Exactly how much do Canadians spend on their spouse or significant
other for the holidays? Nationally, Canadians expect to spend a total
of $212 on their spouse. Men are more generous spending $236 on their
spouse/partner versus women who will spend an average of $188 on their
significant other.?
Newswire: December 2002
http://www.newswire.ca/en/releases/archive/December2002/23/c6184.html
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Additional information that may interest you
============================================
Mothers Day is the most important give-giving occasion of the year.
?Interestingly, Mother's Day still ranks as the most important
gift-giving occasion of the year. Ninety-two percent of Canadians
state that gift-giving on Mother's Day is important, followed by 91
percent for Father's Day, 85 percent for the holiday season and 75
percent for Valentine's Day.?
Newswire: May 2002
http://www.newswire.ca/en/releases/archive/May2002/10/c4128.html
?Valentine's Day is the third most popular gift- and card-giving
holiday after Christmas and Mother's Day, she said.?
The Halifax Herald Limited: February 2003
http://www.herald.ns.ca/stories/2003/02/14/fBusiness164.raw.html
Canadians and Holiday Gift Giving and Buying Report
CANADIAN PRESS / LEGER MARKETING
http://www.legermarketing.com/documents/spclm/011224eng.pdf
Canadians becoming more generous
Friday, December 29, 2000
ANDRÉ PICARD
http://www.andrepicard.com/more.html
Search Criteria:
Spend * billion gift-giving site:.ca
Canadian "gift-giving" statistics
Canadian Gift buying OR giving million OR billion Ipsos-Reid
Gift-giving spending in Canada
Canadian spending on gifts each year
Canadian spend OR spending on gift giving billion OR million
Canadians spend * a year in gifts
Consumers spend gifting site:.ca
Canadian consumer "gift-giving" billion
I hope the above information helps you in your research. If anything
is unclear or if a link does not function, please let me know and I?ll
be glad to offer further assistance.
Best regards,
Bobbie7 |
