Google Answers: Big 4 Accounting Firms Business Development Model -- written articles

View Question

Q: Big 4 Accounting Firms Business Development Model -- written articles ( No Answer, 1 Comment )

Question

Subject: Big 4 Accounting Firms Business Development Model -- written articles
Category: Business and Money > Accounting
Asked by: jim1946-ga
List Price: $100.00

Posted: 21 Nov 2003 14:40 PST
Expires: 21 Dec 2003 14:40 PST
Question ID: 279086

Looking to find what business development or marketing model is used
by the big Four Accounting Firms -- looking for articles that describe
this function, perhaps critique it

Clarification of Question by jim1946-ga on 22 Nov 2003 07:38 PST
Maybe there are articles in Slaon or Harvard Business Review

Answer

There is no answer at this time.

Comments

Subject: Re: Big 4 Accounting Firms Business Development Model -- written articles
From: wharton_emory_geek-ga on 30 Nov 2003 10:41 PST

I used to work at Andersen..they used a funnel based on "The Complex Sale".

http://www.complexsale.com/

Important Disclaimer: Answers and comments provided on Google Answers are general information, and are not intended to substitute for informed professional medical, psychiatric, psychological, tax, legal, investment, accounting, or other professional advice. Google does not endorse, and expressly disclaims liability for any product, manufacturer, distributor, service or service provider mentioned or any opinion expressed in answers or comments. Please read carefully the Google Answers Terms of Service.

If you feel that you have found inappropriate content, please let us know by emailing us at answers-support@google.com with the question ID listed above. Thank you.

Search Google Answers for

Google Home - Answers FAQ - Terms of Service - Privacy Policy