<Frequency of checking email.
Business users.
According to a study by Gartner Inc., which surveyed corporate email
users, 53 percent of users check their mail six or more times a day.
34 percent check mail constantly through the day. 42 check whilst on
vacation and 23 percent over weekends. The average user spends 49
minutes per day managing email.
http://www.cio-asia.com/pcio.nsf/0/BF633D26EB9A9E0248256B3E0024C44F?OpenDocument
U.S. workers.
A study of U.S. workers by Pew Internet & American life found that 88
percent checked their inbox at least once a day. Of those 70 percent
checked several times a day. Around 73 percent spend an hour or less
per day on dealing with email. Of these, 23 percent spend under 15
minutes dealing with email.
http://www.e-gateway.net/infoarea/news/news.cfm?nid=2809
Full report
http://www.pewinternet.org/reports/pdfs/PIP_Work_Email_Report.pdf
Under 25?s
A survey by Greenfield Online found that 21% of workers under the age
of 25 checked their email more than 15 times a day. Men are twice as
likely as women to check email more than 15 times a day.
http://www.notablequotables.com/trivia.htm
A survey of American households by UCLA found that 38 percent check
their email once a day, 29% several times a day, 17% several times a
week, 9% hourly, 6% once a week, and1% less than once a week.
http://66.102.11.104/search?q=cache:fwS1Q9ixVEUJ:www.cipherwar.com/news/00/ucla_internet.htm+%22check+their+email%22+%22times+a+day%22+age&hl=en&ie=UTF-8
Over 45?s.
58% of AOL subscribers are female over the age of 45. They check their
mail at least once a day and often two or three times a day.
http://www.demc.com/newsletters/5_14_03.html
Students checked their email on average 2 to 5 times a day.
http://www.personal.psu.edu/users/n/x/nxh158/survey_results_Brian.html
UK business owners.
http://www.better-business.co.uk/09aboutus/statistics.shtm
Consumers
http://www.interbasix.net/email.html
http://www.x-summary.com/about/samples/quris.pdf
According to the Center for Internet Studies, 6 percent of Americans
are compulsive email checkers. According to a Gartner study one in
four Americans checks his email every weekend.
http://www.cbsnews.com/stories/2002/08/12/earlyshow/contributors/reginalewis/printable518307.shtml
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Time spent dealing with mail.
According to a study by the American Management Association, U.S.
workers spend an average of 1 hour and 47 minutes per day dealing with
email.
Eight percent spent more than four hours a day dealing with email.
http://news.zdnet.co.uk/business/0,39020645,2136257,00.htm
Workers spend on average, an hour and 47 minutes dealing with email
each day. http://www.unspam.com/ses-O9uJHrnUWpYPRmNwEO5r/articles/922.html
According to KPMG Consulting, UK directors spend 5.2 weeks a year
dealing with email.
http://www.liquidinformation.org/increasing_email_efficienc.html
According to the Association for Interactive Marketing, small
businesses spend 10% of their time on email management.
http://us.mcafee.com/fightspam/default.asp
UK employees spend almost 49 minutes per day managing their inbox.
http://www.ispreview.co.uk/ispnews/archives2002/arc37.shtml
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Attention span.
Many sites claim that the average attention span for internet users is
under 10 seconds.
Average attention span for internet users is 9 seconds.
http://news.bbc.co.uk/1/hi/sci/tech/1834682.stm
According to AMR Research you have 3 to 5 seconds to get someone?s
attention with email.
http://www.zdnet.com.au/newstech/ebusiness/story/0,2000048590,20216598,00.htm
Average adult attention span five to eight seconds.
http://www.3m.com/meetingnetwork/presentations/pmag_visualsstudy.html
Average adult attention span is 17 minutes. Concentration maximum is
50 minutes. The average attention span whilst using the internet is
about 7 seconds.
http://216.239.59.104/search?q=cache:he3n1onqz20J:www.mhcug.org/micro/mchp0307.pdf+%22average+attention+span+%22+internet+seconds+survey&hl=en&ie=UTF-8>
<Additional links:>
<Spam numbers & statistics.>
<http://www.unspam.com/fight_spam/information/spamstats.html?ses=ylqQE-EsVVFqz15q-LcaFjauk_vzKd6l5LAbKjlA>
<Redesigning email for the 21st century.>
<http://216.239.59.104/search?q=cache:s02oOhvf8uwJ:domino.watson.ibm.com/cambridge/research.nsf/0/f9092470e23a3ad785256ca7007532bf/%24FILE/TR2002-17.pdf+%22dealing+with+email%22++minutes&hl=en&ie=UTF-8>
<Email abuse and Gallup survey.>
<http://www.analysphere.com/20Aug01/email.htm>
<Tech elite push the most buttons.>
<http://cyberatlas.internet.com/big_picture/demographics/article/0,,5901_3113071,00.html>
<Kids favourite online activities. Email-53%.>
<http://cyberatlas.internet.com/big_picture/demographics/article/0,,5901_3089701,00.html>
<Email interrupting work.>
<http://homepage.ntlworld.com/cotwj1/any_res/articles/article1.htm>
<Email profile>
<http://www.caslon.com.au/emailprofile7.htm>
<Search strategy:>
<"check their mail" every survey>
<://www.google.com/search?hl=en&lr=&ie=ISO-8859-1&q=%22check+their+mail%22+every+survey
<"dealing with email" minutes >
<://www.google.com/search?q=%22dealing+with+email%22++minutes&hl=en&lr=&ie=UTF-8&start=60&sa=N
<"check their email" "times a day">
<://www.google.com/search?hl=en&lr=&ie=ISO-8859-1&q=%22check+their+email%22+%22times+a+day%22+&btnG=Google+Search>
<Hope this helps.> |
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