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Q: Future Vision: Garden Market Report ( Answered 4 out of 5 stars,   0 Comments )
Question  
Subject: Future Vision: Garden Market Report
Category: Reference, Education and News > Consumer Information
Asked by: deeper-ga
List Price: $35.00
Posted: 13 Jan 2004 14:06 PST
Expires: 12 Feb 2004 14:06 PST
Question ID: 296103
We are searching for the public domain version of the following research report:

Future Vision: Garden Market
Unity Marketing
March 1,2003
19 pages - Pub ID: UM867423

Can you help us access it?

Request for Question Clarification by umiat-ga on 13 Jan 2004 14:17 PST
I have found the source to purchase the report online. However, am I
correct in assuming you want access to the report for free?

Clarification of Question by deeper-ga on 13 Jan 2004 15:19 PST
Yes you are right. We would like to have a copy of the report that is
in the public domain for free.

Request for Question Clarification by czh-ga on 13 Jan 2004 16:30 PST
Hello deeper-ga,

I worked on one of your earlier questions and I?m fairly certain that
you will not be able to get a copy of this full report in the public
domain. I?m sure you have already looked at the abstract and table of
contents offered by Unity Marketing as well as the press release that
gives some additional highlights of the major trends covered by the
report.

The only additional information I?ve been able to locate is a 4-page
version of the report from Pam Danziger, president of Unity Marketing,
in a trade publication aimed at retail marketing executives.

Would this be of value to you?

I look forward to your clarification.

~ czh ~

Clarification of Question by deeper-ga on 14 Jan 2004 10:29 PST
hey,thanks! based on this new info you gave us here, what we are
thinking about doing is paying you $20 for access to this 4 page
summary, giving you a good rating, and closing out this question. Then
we would re-enter it as a new question (the same one) and give it a
$50 price. So... you have a choice: take your $15 now and call it
quits ... or stay in the game as I rasie the ante to $50. what is your
pleasure?

Request for Question Clarification by czh-ga on 14 Jan 2004 11:04 PST
Hello again deeper-ga,

I?ll be happy to furnish you what I?ve found for $20 as I?ve exhausted
my resources. I know that these expensive reports are sometimes
accessible free from hidden nooks and crannies of the web but I
haven?t been able to ferret out this one.

I appreciate your flexibility and I?ll post my answer shortly.

~ czh ~
Answer  
Subject: Re: Future Vision: Garden Market Report
Answered By: czh-ga on 14 Jan 2004 12:17 PST
Rated:4 out of 5 stars
 
Hello again deeper-ga,

Here is the 4-page excerpt from the Future Vision: Garden Market
report that I referred to in my clarification. I?ve also included some
links to trade and business press articles that discussed the report
as well as some information about Pam Danziger, the author of the
report.

Best wishes for finding a free copy of the report.

~ czh ~


=====================================
"FUTURE VISION: GARDEN MARKET" REPORT
=====================================

http://www.ecrm-epps.com/Expose/V6_17/28.pdf
Future Vision: Garden Market
An Excerpt of ?Future Vision: Garden Market? Report by Pam Danziger

***** This is a four-page version of the report issued by Unity Marketing.


http://www.ecrm-epps.com/Expose_Online/default.asp
Exposé is ECRM's category-specific magazine that is published to
coincide with the EPPS conferences, is focused upon developing the
understanding of categories, their growth engines and trends.

-------------------------------------------------


http://www.unitymarketingonline.com/reports2/garden/pr2.html
Garden Market Forecast:
Unseasonably Hot with Extended Sunny Skies and Rising Sales
Stevens, PA March 20, 2003
Press Release Highlights
 -- Garden spending reached $41 billion in retail sales in 2001
 -- Three demographics distinguish the gardening market: Home-owning,
middle-aged, affluent
 -- Second most popular luxury purchase is luxury garden
 -- Increased spending driven by consumers' desire to reconnect with nature

***** This is the press release announcing the report and most of the
trade press and news articles I?ve found use the information found
here as the basis for whatever local angle they present in their
coverage of the report.

-------------------------------------------------


http://www.casualliving.com/news032403.html
Garden market forecast: unseasonably hot with rising sales

***** This is an article quoting the press release. (Casual Living is
a trade only publication for the casual furnishings and related
industries.)

-------------------------------------------------


http://www.entrepreneur.com/article/0,4621,308458,00.html
New Home Depot Unit Reflects Gardening Trends
Roll up your sleeves: Home improvement giant The Home Depot is rolling
out a big-box lawn and garden concept dubbed Home Depot Landscape
Supply, dedicated to the home gardener and landscape professional. The
new stores are now being tested in the Atlanta and Dallas markets.

The launch is indicative of the growing fascination with gardening and
landscaping. Garden spending hit $41 billion in 2001, according to Pam
Danziger, founder and president of Stevens, Pennsylvania-based market
research firm Unity Marketing and author of the new market research
report Future Vision: Garden Market.

-------------------------------------------------


http://www.findarticles.com/cf_dls/m0FNP/17_41/91486229/p1/article.jhtml 
Home Depot tests landscape concept to meet spike in garden market:
traditional nursery product dominates selection.(Brief Article)
DSN Retailing Today, Sept 9, 2002


==============================
PAM DANZIGER ? UNITY MARKETING
==============================

http://www.unitymarketingonline.com/reports2/garden/
Future Vision: Garden Market

***** This is the company's web page for all the information relating
to this report.

---------------------------------------------


http://www.whypeoplebuy.com/
Why People Buy Things They Don't Need. . .so your company can sell more!
Pam Danziger
Paramount Market Publishing, Inc. http://www.paramountbooks.com
Hardcover, 220 pages, $34.95
Call 888-787-8100
Fax 607-275-8101

***** This is a web site from Pam Danziger, the author or the Future
Vision: Garden Market report. You may find some of this material
useful. She is a frequent speaker and conference presenter.

-------------------------------------------------


http://www.ggia.org/Trade/Wintergreen/WG-Thurs.asp 
WINTERgreen Conference
January 21-24, 2004
The Classic Center, Athens, Georgia
Keynote Presentation
Pam Danziger -- The Garden Market Forecast

The author of the report you?re looking for is a frequent conference
speaker. Here is one coming up this month.


===============
SEARCH STRATEGY
===============

?Future Vision: Garden Market?
Pam Danziger
deeper-ga rated this answer:4 out of 5 stars
By definition, it was virtually impossible to find the "whole nine
yards", but what you did find was very valuable to us.

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