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Q: How do I get into the music industry? ( Answered 3 out of 5 stars,   0 Comments )
Question  
Subject: How do I get into the music industry?
Category: Arts and Entertainment > Music
Asked by: goldsmiths-ga
List Price: $70.00
Posted: 13 Mar 2004 17:41 PST
Expires: 12 Apr 2004 18:41 PDT
Question ID: 316456
Please provide details of the various entry routes for somebody to get
into music production, [R'n'B, Hip-Hop, and Garage music] for a record
label in the UK?
Put simply, How do you become the next Kayne West or Pharrel Williams?
If I wanted to become a hip hop or urban music producer for say
Columbia records how would I go about it?
Answer  
Subject: Re: How do I get into the music industry?
Answered By: politicalguru-ga on 14 Mar 2004 02:49 PST
Rated:3 out of 5 stars
 
Dear Goldsmiths, 

You are asking a very difficult question, and I'll explain why: many
people would like to become the next big thing in music production or
hip-hop, few succeed. It is a fact, that you know these two names, and
not the names of thousands of John Does who did exactly the same
things, but did not happen to be in the right place in the right time,
or just did not have the luck. Thousands more did not work hard
enough, or did not have the stamina to get there - since it is a long
and difficult process.

Music producers usually have some level of education. Several
companies offer courses on the subject, preying on your hopes to
become the next big thing. Despite the fact that you could be abused,
you must get somehow the know-how of simply operating the table!

Berklee College of Music ("the online branch of Berklee College of
Music, the world's premier institution for the study of contemporary
music.", From their own website,
<http://www.berkleemusic.com/about/about/>), for example, offers
several online/long distance courses on production:

Desktop Music Production 
http://www.berkleemusic.com/school/course?course_item_id=499436

Introduction to Pro Tools 
http://www.berkleemusic.com/school/course?course_item_id=185702

Producing with Pro Tools 
http://www.berkleemusic.com/school/course?course_item_id=176590

Production Workshop 
http://www.berkleemusic.com/school/course?course_item_id=633369 

MIDI Sequencing Basics 
http://www.berkleemusic.com/school/course?course_item_id=10480

Please be aware, that the Berklee courses do not give you any
certification that is recognised in the UK!

There are also degree courses on music production: 

First of all - LIPA
Liverpool Institute for Performing Arts
<http://www.lipa.ac.uk/> 

Exexcel - courses on music production (all universities)
<http://www.edexcel.org.uk/qualifications/SubjectFamily.aspx?id=57401> 

Huddersfield University, BSc (Hons) Popular Music Production
<http://www.hud.ac.uk/courses/undergrad/courses/319.html>

ACM 
<http://www.acm.ac.uk/default.htm> 

University College Chester - Commercial Music Production
<http://www.chester.ac.uk/undergraduate/2004/cmp.html> 

Formant Records, Higher National Diploma in Music Production in association
with the University of Kent at Canterbury
<http://www.cant-col.ac.uk/courses/music/courses/ft/higher_national_dip.htm>

BA (Hons) Music Production - Leeds College of Music
<http://www.lcm.ac.uk/courses/musprod.htm> 

BTEC Higher National Diploma in Music Production
<http://www.liv-coll.ac.uk/esp/result.asp?comp_id=14&course_id=323>

EE3104 Digital Sound and Music Production - 2003/4
<http://www.brunel.ac.uk/admin/registry/module/curr/module_detail_si/EE3104.shtml>

Popular Music Production (Combined Subject Programme)
<http://www.derby.ac.uk/prospectus/ugprospectus/coursedetails.asp?Id=500>

* 

This does not have to be a course in a company or a college that
offers the knowledge, though many labels require nowadays the
education. You could just try to get a job that would teach you those
things, or buy the equipment (the simple one, that is), and start to
teach yourself how to use it.

The BPI has a book, explaining the different routes into music
production and other careers in the music business. It costs only 3.50
pounds, but would probably give you the best information from the
people who run the business. It might also depress you a little: from
what I read, they are pretty realistic about your (slim) chances of
becoming "the one" (sorry, nothing personal, as I've written before,
it is just a very difficult way, and few get to the end of it):
Access all Areas
<http://www.bpi.co.uk/careers/content_file_134.shtml>

What BPI would tell you, and what most others would offer, if to try
to start working. The most important element is practical experience -
to start working. That means that you have to dig as many young bands
as possible, which are looking for a producer, and willing to pay -
even the minimum - for you to produce their album. You have to be
working - or attempting to work - 24/7. All the time, you have to be
looking for new bands to produce.

One of the best routes to learn, get communication skills and meet the
right people, is to work as an intern ("Working Experience", or in a
higher level, if you could get there) in a record company. Why come in
the back door, when you could come through the main entrance?

Columbia, which you mentioned, belongs to Sony Music. 

Their "jobs" page contains all you need to know: 
<http://www.sonymusic.co.uk/uk/jobs.php> 

And you could also write to: 
The Work Experience Co-ordinator
Human Resources Department
Sony Music Entertainment 
10 Great Marlborough Street
London W1F 7LP

Labels such as BMG and Jive belong to Bertelsmann: 
Bertelsmann jobs/internships: 
<http://www.myfuture.bertelsmann.com/wms/bertelsmann/index.php3?language=2> 

Warner Music is also one of the major ones
Warner Music Careers
<https://warnermusiccareers.com/> 

* 

As I mentioned before, the back-door way is to try to promote and
produce bands, that might get you the experience and the connections
needed to get into the bigger labels.

Places to promote yourself/your band/your career: 

(1) Clubs, record stores, etc.: you start small, and this might be
also by advertising yourself in a music store specialising in your
kind of music.

(2) Music Production Guild and other professional associations (see
also BMI above):
 
Music Production Guild: "For those of you currently seeking work
experience, we are happy to post up your requests on the MPG Website
notice board. Please send an email to office@mpg.org.uk detailing what
experience you are looking for and the relevant skills that you have
to offer, and a contact telephone number." (SOURCE: MPG Education,
<http://www.mpg.org.uk/MPG-Education/edufaq.htm>

(3) The media: 

NME <http://www.nme.com/> - not on hip-hop, but the most popular there is. 

The situation - online hip-hop magazine. Disadvantage: it is online.
It is very important that you meet as many people as possible
face-to-face, in parties, meetings, openings, etc. This probably
doesn't enable that. Advantage: advertisement is advertisement.
Promotion: through the event frame
<http://www.thesituation.co.uk/club_contact.html>; or through their
contact rubric <http://www.thesituation.co.uk/contactus.html>

Elusive - online hip-hop magazine. Same situation as with The
Situation.  "EXPOSURE - We welcome contributions, if you are an
Artist, DJ, Promoter, Record label, Writer and would like some
exposure, email: exposure@elusivestyles.co.uk or send press releases,
promos, photos, etc. to:
Elusive Styles, Unit 153, 14 Clifton Down Road, Clifton, Bristol, BS8 4BF, UK
ADVERTISING - If you are interested in advertising with us, get in
touch and we will send you information on promotional options and
rates: info@elusivestyles.co.uk"
(SOURCE: Elusive Magazine, <http://www.elusivestyles.co.uk/>). 

etc. (Choose your favourite magazines and check out their
advertisement and classified rates and sections)

(4) Bulletin Boards/vacancies
Most music production vacancies are unfortunately not published in
newspapers - that would be too easy, would it? Usually you have to
have contacts, send your applications to as many places as possible,
in order to find a job. However, there are several vacancies in the
music business on Career Moves:
<http://www.cmoves.co.uk/jobs/list.php?sector=mu> 


More information
----------------
The book mentioned before could certainly help. 

MPG also publishes a list of questions/answers about becoming a music producer: 
<http://www.mpg.org.uk/MPG-Education/edufaq.htm> 

Book: Behind the Glass: Top Record Producers Tell How They Craft the Hits 
~Howard Massey

"Music Production and Studio Engineering" - a BBC interview with a
producer about how he became one
<http://www.bbc.co.uk/music/parents/careersguide/production_engin.shtml>

The Virgin Guide to How to Make it in the Music Business, Virgin Publishing 2000, 

[Sian Patterson Careers in: Music, Kogan Page 1999] 

"Hitting the right note..." From School Leaver magazine. Issue 31.4,
Independent Website,
<http://education.independent.co.uk/careers_advice/az_careers/story.jsp?story=117477>
- "Just for the record, Tim Pike ­ Senior Lecturer in Music at the
Liverpool Institute for Performing Arts (LIPA) ­ notes courses that
could help in the search for chart success in popular music"

Please help me get info on producing - Google Newsgroups (alt.music.producer) 
<http://groups.google.com/groups?hl=en&lr=&ie=UTF-8&oe=UTF-8&safe=off&th=a067aedb450f74a3&rnum=4>
The Group itself, where producers, wannabies and also some commercial
scams roam, could be found at
<http://groups.google.com/groups?hl=en&lr=&ie=UTF-8&oe=UTF-8&safe=off&group=alt.music.producer>

Search strategy
----------------
Wow! I did a thorough search that included sites who had texts such as
"become a music producer" "music production career" (with or without
"hip hop"; I also went through labels' websites, called a friend of
mine who's in the business (as a journalist, though); searched for any
biographic details of renowned producers (from which you could learn
nothing but that you need a lot of luck...); and still - I believe
that there's probably lots out there that could have been missed -
since this is a huge subject.

Please contact me if you need any clarifications on this answer before
you rate it - and good luck with your career!

Request for Answer Clarification by goldsmiths-ga on 14 Mar 2004 16:09 PST
Thank you for your answer politicalguru.
I would like to ask for some clarification before rating this answer.
You said that "... the back-door way is to try to promote and
produce bands, that might get you the experience and the connections
needed to get into the bigger labels". I would like to know precisely
how I'd go about producing music without a deal from a record label in
the first place?

Is it possible to produce music on my computer and then use this to
promote myself? What kind of software fo I need? Are they expensive?
Are there places where I can go to practice making music beats, (like
a studio or something)?

Clarification of Answer by politicalguru-ga on 15 Mar 2004 00:33 PST
Dear Goldsmiths, 

Of course it is possible, and sorry if it wasn't clear from my explanation. 

What I meant for you is to find musicians that are not signed yet
anywhere (that is, young musicians), or to produce your own music, and
to start from the bottom. However, this is much harder.

You will need equipment, and here - the more expensive is usually the
more professional. See a list (with prices) here:

JB's Music 
<http://www.jbsmusic.co.uk/validate07.php> (if this link doesn't work,
try www.jbmusic.co.uk).

Funky Junk - http://www.proaudioeurope.com/ 

The next two links are for general tips on music production at home,
including what you might need. The best computer music productin tool
you could probably use is Reason (company: Propellerhead). I am not
sure if just *any* computer shop would have it - yopu might have to
travel to professional music shop.

Read more about the equipment you need at: 
Music Production: The guide to home music production, Reported on
Monday, Feb 17, 2003 by Mungo & Phunkdust,
<http://www.inthemix.com.au/p/np/viewnews.php?id=8868>

Music Near Production Sound - Making Computer Music - Music Production on A Budget
<http://www.beatsbymail.com/music-near-production-sound.html>

Reason 2.5 
<http://www.propellerheads.se/products/reason/> 

Other types of software at ProSoniq
<http://www.prosoniq.com/> 

Music Production Enhancement Suite ? Included with Pro Tools systems
<http://www.digidesign.com/products/bundle/bundle.cfm>


(Here I have an anecdote: several years ago I bought a small console
and an amplifier to my brother in a professional store. The store was
the kind that stars buy in - they had pictures of famous
musicians/clients all over - and it was not *that* expensive, given
the fact that he DJed with that and made money back - about $200 a
piece if I remember correctly).

You could hire time in a professional studio (search those in your
local directory) - but if you do that, wouldn't it be easier to try to
ask the people there if they'll take you as a tea-boy, or any other
minor production role?

There are several professional magazines that could be interesting for
you to read:
In the Mix <www.inthemix.com.au> (from Australia)

DJ Mag <http://www.djmag.com/home.asp> 

Music Tech Magazine <http://www.musictechmag.co.uk/> 

Future Music
<http://www.futuremusic.co.uk/hl_news.asp> 

EQ Magazine
<http://www.eqmag.com/> 

SOS
<http://www.sospubs.co.uk/> 

Computer Music
<http://www.computermusic.co.uk/main.asp> 


A good list of links could be found at : 
Resources: Music Production and Technology
<http://members.fortunecity.com/odradek5/resources/production.html> 


Good luck!
goldsmiths-ga rated this answer:3 out of 5 stars
After the clarification given, this answer has turned out useful.

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