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Q: GMC and Chevrolet Suburban: Why is this beneficial? ( No Answer,   0 Comments )
Question  
Subject: GMC and Chevrolet Suburban: Why is this beneficial?
Category: Business and Money > Advertising and Marketing
Asked by: robin1225-ga
List Price: $5.00
Posted: 01 Apr 2004 16:56 PST
Expires: 05 Apr 2004 09:52 PDT
Question ID: 323832
Why is it beneficial for auto manufacturers to create multiple
versions of the same car?
For example, why does GM create both the GMC Yukon/Yukon XL and the
Chevrolet Tahoe/Suburban? Moreover, why keep both brands? Why not
simply eliminate the excess? In my world ...
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