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Q: LEGO - company information ( No Answer,   0 Comments )
Question  
Subject: LEGO - company information
Category: Business and Money
Asked by: will_fawcett-ga
List Price: $22.00
Posted: 06 Apr 2004 06:49 PDT
Expires: 25 Apr 2004 08:05 PDT
Question ID: 325982
I am interested in a fairly detailed account of the Lego company. One
area of interest is how they are struggling at the moment. This is the
kind of thing I'm interested in:

market data on them and their competition
Value size of world or europe toy market
LEGO share and share trend, age where they dominate
Key competitors and their share and trend
Current trends and issues - impact of computer games, innovation etc

For a very thorough answer i will pay upto 25 dollars, for a brief one
- less than 15. Contact me for details.

Thanks

Clarification of Question by will_fawcett-ga on 06 Apr 2004 06:53 PDT
PS i do not want too much of the answer to come from the LEGO website
- I'd prefer stuff from the Business and Marketing Press.
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