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Q: Banner Ads ( Answered 5 out of 5 stars,   1 Comment )
Subject: Banner Ads
Category: Business and Money > eCommerce
Asked by: tboys2s-ga
List Price: $10.00
Posted: 06 Apr 2004 14:16 PDT
Expires: 06 May 2004 14:16 PDT
Question ID: 326227
I am am a Technical Recruiter.My boss ask me to use Banner Ads to find
programmers with a certain skill set.What are Banner ads?How do you place them?
Subject: Re: Banner Ads
Answered By: paul_b_18-ga on 06 Apr 2004 14:42 PDT
Rated:5 out of 5 stars

"Banner ads" is simply the general term given to advertisements on websites. 

Here are some bits of information about them:

"This is most common and tends to be the most effective method of
selling advertising. Common sizes include 468x60 pixels, 120x60
pixels, and 88x31 pixels. Many affiliate programs tend to offer many
different sizes and designs. The most effective tend to be animated,
but a good static banner can be very effective. When designing and
placing banner ads it is important to take file size into
consideration as a large banner ad can quickly drag down the speed of
your site."

Another definition:
"A graphical advertisement which appears on websites and provides a
hyperlink to the advertised site."

A third definition:
"A banner ad is an advertisement placed on another site which
compliments the products, services or information you sell. It is the
Internet equivalent of outdoor or billboard advertising. The
difference is that with most Internet banner ads you give the customer
not only the opportunity to view the banner but enable the customer to
click on the banner and be taken to your site."

An exampel of a website with a large banner ad at the top can be found

If you want to act upon your bosses? request, you will first need to
design a banner ad.
Then you will need to search for good sites to advertise on (basically
sites which are visited by computer programmers).
All major sites normally have a special advertising section on their
webpage where they give instructions on how to place a banner ad on
their site.
For example, the advertising section for the can be found at: 
Usually you only have to send the banner ad to them and they will
place it on their site.
Ofcourse, you will have to pay for the advertisement. The advertising
section of those websites usually gives the current advertising rates.
Advertising can be based on a fixed rate or on how many visitors see
your banner ad.

If a person visits a website where you are advertising using your
banner ad, and he finds the ad interesting, he will click on it and be
forwarded to your company?s website.

A usefull utility which you can use to create your own banner ads is
?Banner Maker Pro?.
A trial version can be downloaded at:

Search strategy:
Google: ?banner ads?
Google: ?create banner ads?

I hope you have enough information. If you need any more, please ask
for a clarification and will be glad to help you further!

Thank you,
tboys2s-ga rated this answer:5 out of 5 stars and gave an additional tip of: $5.00
Great Job.I'm a first time user and very impressed

Subject: Re: Banner Ads
From: saviod-ga on 29 Apr 2004 23:51 PDT
When you visit a website on the internet and observe any graphic
messages for sale of products or services in any shape, size or form
is considered a banner ad.

However you must be advised to use textlinks and hire the services of
a good recruiting company like to find programmers with a
certain skill set.

If that doesn't fit into your budget then create horizontal banners
and place them towards the top of your main webpages. Also consider
using skyscrapers on the side of your webpages. If you need more help
with this I am sure you can find ample information about it by
searching for banner ads on

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