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Q: Interesting question: phrasing of the closure part for a paid content sales page ( No Answer,   0 Comments )
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Subject: Interesting question: phrasing of the closure part for a paid content sales page
Category: Computers > Internet
Asked by: overseer-ga
List Price: $25.00
Posted: 23 Apr 2004 15:58 PDT
Expires: 27 Apr 2004 14:14 PDT
Question ID: 335175
Help is needed to improve the closure text and structure of a web
page through which users are supposed to purchase a report about how
to best approach a popular type of physical exercise.

The closure text can be viewed at:
http://www32.brinkster.com/usefulpc/closure.html

Currently the structure of the closure is as follows:
* summary paragraph: describing the USP, which is more fully described
in the body text of the web page (which in the link above is
truncated).
* table of one row, left cell: contains an image of a book with the
report name on it.
* right cell: contains a call for action (?buy?? link), then a short
argument in favor of the purchase, then another paragraph explaining
the administrative part of the purchase, and then another call to
action (?buy now? link)
* table of one row, left cell: images of 4 credit card types, with a
yellow ?instant access? text beneath it, and a call to action
(?purchase online? link) beneath that.
* right cell: a ?paypal ? buy now? icon
* links for contacting support and for bookmarking the page
* footer containing copyright claim, customer login link and disclaimer pop-up.

The text is not supposed to be aligned to the left with no spacing
(cell padding) from the frame, this is by mistake. Assume it is not
so.

A good reply would evaluate this closure compared to closures of
similar pages that work with clickbank, e.g. the b2b category leader
superaffiliatehandbook.com whose closure is a full 3 pages long
(starting with the header ?huge bonus with purchase?).

Your help is appreciated! I want to give those 5 starts, believe me!
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