Identify the key strengths and weaknesses of Tigi Bed Head.  What does
Tigi bed Head do well?  What about it is weaker than its competition:
Aveda, Fudge, and Bumble&Bumble?

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Request for Question Clarification by czh-ga on 25 Apr 2004 00:41 PDT

Hello nicola212-ga<

These are all interesting new hair care products. What exactly would
you like to learn about them? Your other question was looking for
information about the hair care industry. The more information you can
give us about the context of your question, the more likely we will be
able to get you the information you need. I look forward to your
clarification.

~ czh ~

http://answers.google.com/answers/threadview?id=335124
Q: Hair Care Industry Growth in America


http://www.tigihaircare.com/

http://www.aveda.com/home.asp

http://www.fudge.com/

http://www.bumbleandbumble.com/flash/

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Request for Question Clarification by czh-ga on 25 Apr 2004 18:57 PDT

Hello nicola212-ga,

I guess your comment was meant as the clarification for my question.
I?m still confused. You?ve added three more hair care product lines
which makes a total of six you?ve asked us to compare to Bed Head.
Which of the six are you interested in?

http://www.sexyhairconcepts.com/

http://www.paulmitchell.com/home.asp

http://www.rusk1.com/index.htm


I?m also unclear as to what you want us to research. Are you looking
for information about how these products are marketed? Are you looking
for sales figures? Are you interested in independent assessment of the
quality of these products? I?d love to help. Please tell me more about
the purpose of your research project so that I can get you the
information you need.

I look forward to your clarification.

~ czh ~

Hi nicola: Please don't be angry with answers google over my comment.
I have absolutly no authority. If you tried putting   Tigi Bed Head  
in the google search engine   and did not get much, you need to tell
as much as you can about this device/product/stock. Do you know the
names of any of the competition? Nothing you said has meaning to me.
Perhaps the researchers are also thinking  "what the #**~^ is a Bed
Head?"  Is Fudge one of the partners in your lawfirm or investment
firm, or perhaps Fudge is one of the three competition? What is your
city and country? Thanks, Neil

I mean how does Tigi Hair Care compare to its competitors : Sexy Hair,
Paul Mitchell, and Rusk.  What is Tigi Hair cares strengths in the
hair care industry over its competiors and what are its weaknesses? 
What would make someone buy Tigi Hair care versus Sexy Hair, Paul
Mitchell, or Rusk?

Basically, the packaging and advertisement for the product is what
will make someone buy Bed Head over say Paul Mitchell and it's very
plain packaging.  The Tigi line you're speaking of has a very flashy
package and the names of the products themselves are what interests
people, especially younger people who WANT to have that 'messy' Bed
Head look.
Also, if a product is used on a person in a salon and the person likes
the results, smell,etc. they are more likely to buy it over another
product.
I'm a licensed cosmetologist and from my experience and personal
preferences, these are the types of things that draw people to a
particular product.
Hope I helped!