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Q: Ad Agency for Amazon.com ( No Answer,   1 Comment )
Question  
Subject: Ad Agency for Amazon.com
Category: Business and Money > Advertising and Marketing
Asked by: dradguy-ga
List Price: $5.00
Posted: 19 May 2004 15:34 PDT
Expires: 18 Jun 2004 15:34 PDT
Question ID: 349023
Who is the advertising agency for Amazon.com? (It used to be Wieden
and Kennedy - we know they do not handle it anymore). The agency can
be traditional, internet, direct marketing - just has to be a current
assignment.

thanks.
Answer  
There is no answer at this time.

Comments  
Subject: Re: Ad Agency for Amazon.com
From: cng-ga on 20 May 2004 11:10 PDT
 
Hello Dradguy-ga,

Amazon did indeed use to be with Wieden and Kennedy, The account
change hands and a shop under the Publicis Groups Umbrealla is
handling it. http://www.publicis.com/corporate/en/

Which is: Fallon the same company that did the BMW films and numerous
award winning ads.  Fallon has been handling some of it's assignments
http://www.fallon.com/site_layout/index.aspx


I found this utlizing Ad Age's Account Action section
http://www.adage.com/account.cms

Hope this answer helps.

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