Saw a recent article on spending/shopping habits of wealthy Americans
i.e., 66% or something like that shop at Target, x% shop at Wal-Mart,
etc. broken down by male and female.  Where can I get a copy of a
detailed article on the results of this survey.  I thought I saw it in
a consumer finance publication like Forbes or Fortune but just can't
recall.

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Request for Question Clarification by juggler-ga on 06 Jun 2004 12:44 PDT

I've located several references to the exact survey that you read
about.   None of them are "detailed articles on the results of this
survey," though. If you're interested, I could direct you to the web
site of the organization that produced and sells the complete research
report that you read about. Let me know.

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Clarification of Question by coyote1-ga on 06 Jun 2004 12:54 PDT

Rather than spend any money to pay for the research itself, just an
article talking about the conclusions of the study is what I'm looking
for.  Doesn't have to be that long, just a link to an article or two
(or the pasted text of such articles) that highlight some of the
findings would suffice.  Let me know if that's doable.

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Request for Question Clarification by juggler-ga on 06 Jun 2004 13:01 PDT

Well, basically one of the references names the organization that
conducted the survey and lists the top three stores for wealthy men
and the top three stores for wealthy women (and the percentage of
wealthy men/women who shop at each).

The survey is mentioned in a dozen or so other places/articles, but
again, it's not particularly detailed stuff.  It's general
information.

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Clarification of Question by coyote1-ga on 06 Jun 2004 13:56 PDT

OK.  That would be sufficient if you can supply me with the main
reference and 1 or 2 other articles, that would be fine.
Thanks.

Hello.

The survey that you read about was mentioned on CNN last month:

"ROBERTS: Well, if you ever wonder why rich people have money to burn,
here's one reason for you. A survey of some high income households
shows the wealth field may be wearing down their heels running for
that blue light special, just like everybody else.
 The American Affluence Research Center says that 69 percent of rich
men like to save by shopping at Home Depot. 49 percent of them cut
costs at Costco. And 46 percent tally up their totals at Target.
 The numbers are similar for well to do women. 61 percent target
Target. 60 percent hit the Home Depot. And 54 percent buy big at
Costco."
source: CNN transcripts
http://www.cnn.com/TRANSCRIPTS/0405/16/sm.05.html

More references to the survey or previous similar surveys by the same organization:
Axcessnews.com
http://www.axcessnews.com/business_050204b.shtml
PRWeb.com
http://www.prweb.com/releases/2003/11/prweb88003.php

The complete reports may be purchased from Affluence Research:
http://www.affluenceresearch.org/page6.html

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search strategy:
"rich men", "shopping at" target
"affluent research center", "wal mart"

Thanks!