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Q: Statistics on Personalized Gift Giving ( No Answer,   0 Comments )
Question  
Subject: Statistics on Personalized Gift Giving
Category: Reference, Education and News > Consumer Information
Asked by: jrussellred-ga
List Price: $50.00
Posted: 08 Jun 2004 09:37 PDT
Expires: 08 Jun 2004 12:11 PDT
Question ID: 358197
I am looking for statistics regarding how effective personalized gifts
are vs. non personalized gifts in terms of a)Survivability - in other
words when someone receives a personalized gift how much longer do
they retain it vs. a non personalized gift b)How many "views" it get
vs non personalized gift - if a gift is truly personalized how much
more often do they show it to their friends, co-works, etc.
c)importance - how important does the receipient feel a personalized
gift is vs. a non-personalized gift. d) retention - if a gift is
primarly personalized with information (name, photo, etc.) about the
recepient and only marginally personalized with information about the
sender (for instance a retailer) does such a gift tend to offer
greater customer retention and repeat business?

I am particularly interested in knowing this information relative to
gifts that include a photograph of the recipient.
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