According to a document posted at the Georgia State University, J.
Mack Robinson College of Business, attributed to Isaac Collazo of the
InterContinental Hotels Group, the total leisure room nights at US
hotels was 440 million in 2002.
InterContinental Hotels Group, May 21, 2003
Is the Hotel Industry Under Siege?
J. Mack Robinson College of Business
Georgia State University
This information can be found on page 21, which shows a graph of the
number of leisure room nights for each year from 1992 through 2002.
The graph on page 22 shows a comparison of leisure room nights to
business room nights.
The source of the data in the graph is listed as D.K. Shifflet &
Associates. For more information about this company, see:
D.K. Shifflet & Associates
Other information that you might find interesting:
American Hotel & Lodging Association
2003 LODGING INDUSTRY PROFILE
?THE TYPICAL LODGING CUSTOMER
29% are transient business travelers
25% are attending a conference/group meeting
24% are on vacation
22% are traveling for other reasons (e.g., personal, family, special event)
The typical business room night is generated by a male (71%), age
35-54 (54%), employed in a professional or managerial position (54%),
earning an average yearly household income of $81,600. Typically,
these guests travel alone (61%), make reservations (91%), and pay $93
per room night.
The typical leisure room night is generated by two adults (52%), ages
35-54 (43%), earning an average yearly household income of $71,600.
The typical leisure traveler also travels by auto (74%), makes
reservations (83%), and pays $85 per room night.
For a hotel stay, 42 percent of all business travelers spend one
night, 25 percent spend two nights, and 33 percent spend three or more
Of leisure travelers, 46 percent spend one night, 27 percent spend two
nights, and 27 percent spend three or more nights.?
Travel Industry Association of America
Travel Statistics & Trends
?Hotel/motel/b & b's are used for over half (55%) of overnight
household trips in the U.S. This translates to 258.2 million overnight
household trips including a hotel/motel or B&B stay. Hotel/motel/B&B
trips are more likely than the average U.S. household trip to be taken
for business reasons (42% vs. 27%). These household trips are also
twice as likely than average to be taken by air (30% vs. 21%). The
average duration of a hotel/motel/B&B trip is 3.2 nights. One in five
(19%) hotel/motel/B&B trips include children. (Source: Domestic Travel
Market Report, 2003 Edition.)?
U.S. Department of Transportation
Bureau of Transportation Statistics
1995 American Travel Survey
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