An organization has spent a considerable amount of time and money in R
& D efforts to produce a new product. This new product is the only
product in the category. The leading competitor is about 6 months away
from launching its product.
You, the marketing manager, have been tasked with setting the right
price for the product.
Address the following,
a.	Explain which pricing objectives you would consider and why? 
b.	Which pricing objective will you ultimately choose and why? 
c.	Using the Cybrary or other resources, research and provide an
example of another product that was launched using the same pricing
objective. Be sure to site your references clearly. Be sure to provide
the URL in your document.