Hi,

I?m doing some market research to understand the advertising market in two areas:

1.	I?d like to know how much and where local service providers spend
money on marketing.  Specifically, I want to know:
a.	Which types of service providers spend the most money (doctors,
plumbers, real-estate agents, etc)
b.	How much they spend ($ amount by category), and
c.	Where they spend it (e.g., portion that goes to yellow pages vs
internet vs newspaper vs television vs etc).
d.	For the Yellow Pages alone, I?d like to know the top categories by
spend and by number of advertisers

2.	I?d also like to understand the job listings market.  Specifically,

a.	Where do companies advertise to fill open positions? (newspapers, online, etc)
b.	How much do companies spend on each of these outlets?
c.	How many positions are advertised every year?

In both cases, I need data for the US market, but I?d be interested in
global data if you happen to have it.  Also, please cite your sources
(ideally, link to them).

Thank you.

--gg