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Q: Advertising/Marketing of financial firms ( No Answer,   0 Comments )
Question  
Subject: Advertising/Marketing of financial firms
Category: Business and Money > Advertising and Marketing
Asked by: gatepourri-ga
List Price: $40.00
Posted: 10 Aug 2004 19:09 PDT
Expires: 09 Sep 2004 19:09 PDT
Question ID: 386197
Hi. I am resubmitting this question...

I am look for information about the marketing and advertising of
Financial firms such as Smith Barney; Citigroup; Merrill Lynch; Morgan
Stanley; etc. (These firms are just examples ? Any financial firm will
be acceptable)

Specifically, I am looking for information about the effectiveness,
ineffectiveness; the good and the bad of advertising/marketing for
this type of firm; how much (on average) this type of firm spends on
marketing/advertising; and really anything that can be found about
marketing/advertising for financial firms.

I?m hoping to get any links to specific sites with this information
(at least 5 to 10 please)

Thanks
I hope this is specific enough - if not, please ask more questions.
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