Hi mrstephan,
Your guess is probably right; the bid is too less for researchers to
spend time on it. Nevertheless, I have tried my best to compile some
information which I hope helps you.
1) Total Frozen Food Sales for Peas was $203 million and lower than
2002 by -2.5% (Source: Information Resources, Inc. 2003)
2) Frozen Food Trends
Retail
The frozen dinner and entrée category continues to be the largest
within the frozen food market with more than $5.9 billion in annual
supermarket sales.
Total retail sales of frozen foods in the U.S. reached more than $26.6
billion in 2001, 6.1 percent higher than 2000, up over one billion
dollars from 1999 and two billion dollars from 1998.
The frozen meat/seafood and the frozen novelties categories
experienced the largest growth from 2000 to 2001, with sales of the
meat/seafood category increasing by 13 percent and the frozen
novelties category increasing by 10.5 percent.
In food, drug, and mass channels, total sales of UPC-coded food and
beverage items rose 4.6 percent, versus the 6.1 percent increase in
frozen food sales.
Foodservice
At more than $40 billion in annual sales, frozen foods represent
roughly one-third of total foodservice sales.
Sales to foodservice operations, including restaurants, cafeterias,
hospitals, schools and other outlets, represent nearly two-thirds of
the $67 billion U.S. frozen food industry
A Technomic, Inc., report says foodservice segments beyond
restaurants, including supermarkets, convenience stores, schools,
nursing homes and vending machines, are expected to maintain solid
growth ranging from 2.5 percent to 4.5 percent.
According to survey conducted by the National Restaurant Association,
96 percent of restaurant owners said they will use frozen food for
their table service operations, while 100 percent will use frozen for
their quick service operations.
76 percent of restaurant owners agree that in the next decade, frozen
food technology will advance to such a degree that it will be
difficult to distinguish between frozen and non-frozen food after
preparation.
Consumers
A recent poll conducted by Tupperware Corp. revealed that on an
average trip to the supermarket, 94 percent of shoppers purchase
frozen food sometimes, with 30 percent always buying frozen food.
Manufacturers of frozen foods have plenty of marketing opportunity;
studies show consumers make approximately two trips to the supermarket
per week.
According to an NPD Group, Inc. report, the frozen meal category has
continued its steady growth over the past 10 years.
The average American at a frozen meal option about six times each
month, or 74 times during the period of March 2001 to February 2002.
In a survey asking Americans to name the top items which they would
least want to live without, frozen food products were placed among the
top three items.
Products
Meal kits, complete easy to prepare dinners in a single packet,
currently represent a $1.2 billion market. The product is anticipated
to continue its steady growth rate reaching an estimated $1.8 billion
by 2002.
From 1995 to 2010, the Hispanic-American population in the U.S. is
expected to grow 96 percent and the Asian-American population is
expected to grow 110 percent. The population shift has helped increase
the popularity of ethnic frozen foods.
Due to the popularity of new selections, ethnic prepared food sales
reached $2.2 billion in 2001.
Sales in Mexican frozen entrees increased a staggering 20.6 percent
from 2000 to 2001.
For the five-year period 1998 to 2003, the market for frozen
appetizers and snacks is expected to increase dramatically from $411
million to $662 million.
Sources: NPD, Group, Inc., The Food Institute, Frozen Food Age, IRI,
National Restaurant Association, Technomic, Inc. and USA Today
(Source: http://www.affi.com/factstat-trends.asp)
3. There is a detailed project report which you might want to consider purchasing.
There is a project report available at
http://icon.ecnext.com/coms2/summary_0240-45253_ITM
which should give you all information that you need. Extract from the
above is mentioned below:
Report Description and Table of Contents
Market, Research, Size, Share, Trends, Analysis, Demand, Sales The
World Market for Frozen Vegetables: A 2005 Global Trade Perspective
Publication Date: 24-FEB-04
Pages: 155
Format: PDF
Price: $325.00
This report was created for strategic planners, international
executives and import/export managers who are concerned with the
market for frozen vegetables. With the globalization of this market,
managers can no longer be contented with a local view. Nor can
managers be contented with out-of-date statistics that appear several
years after the fact. I have developed a methodology, based on
macroeconomic and trade models, to estimate the market for frozen
vegetables for those countries serving the world market via exports or
supplying from various countries via imports. I do so for the current
year based on a variety of key historical indicators and econometric
models.
On the demand side, exporters and strategic planners approaching the
world market face a number of questions. Which countries are supplying
frozen vegetables? What is the dollar value of these imports? How much
do the imports of frozen vegetables vary from one country to another?
Do exporters serving the world market have similar market shares
across the importing countries? Which countries supply the most
exports of frozen vegetables? Which countries are buying their
exports? What is the value of these exports and which countries are
the largest buyers?
In what follows, Chapter 2 begins by summarizing the regional markets
for imported and exported frozen vegetables. The total level of
imports and exports on a worldwide basis, and those for each region,
is based on a model which aggregates across over 150 key country
markets and projects these to the current year. From there, each
country represents a percent of the world market. This market is
served from a number of competitive countries of origin. Based on both
demand- and supply-side dynamics, market shares by country of origin
are then calculated across each country market destination. These
shares lead to a volume of import and export values for each country
and are aggregated to regional and world totals. In doing so, we are
able to obtain maximum likelihood estimates of both the value of each
market and the shares that countries are likely to receive this year.
From these figures, rankings are calculated to allow managers to
prioritize markets. In this way, all the figures provided in this
report are forecasts that can be combined with internal information
for strategic planning purposes.
After the worldwide summary in Chapter 2 of both imports and exports,
Chapter 3 details the exports of frozen vegetables, for each
individual country. Chapter 4 does the same, but for imports of frozen
vegetables for all countries in the world. In all cases, the total
dollar volume and percentage share values by major trading partner are
provided. Combined, Chapters 3 and 4 present the complete picture for
imports and exports of frozen vegetables to and from all major
countries in the world. Of the 150 countries considered, if a country
is not reported here it is therefore estimated to have only a
negligible level of trade in frozen vegetables (i.e. their market
shares are close or equal to zero percent). "Frozen Vegetables" as a
category is defined in this report following the definition given by
the United Nations Statistics Division Classification Registry using
the Standard International Trade Classification, Revision 3 (SITC,
Rev. 3). The SITC code that defined "frozen vegetables" is 0546. For
more information on this definition, please refer to the following web
site:
http://unstats.un.org/unsd/cr/registry/regcs.asp?Cl=14&Lg=1&Co=054 .
This report is updated on an annual basis. To ensure that you have the
most current version, please check the web site of ICON Group at
www.icongrouponline.com, or call them in the USA at 858-546-4340.
Hope this helps.
perfectanswers |
