To whom it may concern,

I have 3 parts to my question.

1) What are the most popular gemstones in the world from 1-10 or more
if information is available?

2) What is the average internet sale on jewelry- or loose gemstones
over the internet?

3) What percentage of sales are rings, pendants, bracelets, necklaces?

Thank you

3) What are most po

<1.
Top Ten Sellers 2003 ? Source: Colored Stone 
Blue Sapphire
Ruby
Tanzanite
Emerald
Amethyst
Blue Topaz
Tsavorite Garnet
Aquamarine
Opal
Green Tournaline
http://www.tucsonshowguide.com/stories/jan04/retail.cfm

Top Ten Sellers 2002 ? Source:  Colored Stone.
Blue Sapphire
Ruby
Emerald
Tanzanite
Amethyst
Rhodolite Garnet
Pearl
Opal
Peridot
Blue Topaz
http://www.tucsonshowguide.com/stories/jan03/retail.cfm

Colored Stone?s annual retail survey gives a breakdown by region of
the most popular stones.
Retailers think the following stones will be more popular in 2004.
1. Blue Sapphire 32%
2. Tanzanite 28%
3. Fancy Sapphire 12%
4. Emerald 8%
5. Peridot 8%
6. Ruby 8%
7. Pink Tourmaline 8%
8. Blue/Green Tourmaline 8%.
Most popular gem stones, top five gemstones, most popular price points by region.
http://www.tucsonshowguide.com/stories/jan04/retail2.cfm

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2.Average spending.

A survey  by MVI?s Jewelry Consumer Opinion Council in 2002 found that
27% intended to buy fine jewelry in 2003. 7% indicated that they would
buy from internet retailers. 50% planned to spend between $50-$300,
26% $1,000-$10,000 and 1% over $10,000. 82% planned to spend under
$300 on gifts for mothers and 81% said they would spend under $200 on
gifts for daughters. 73% would buy for themselves, 35% for mothers,
30% for spouses and 30% for daughters.
http://www.professionaljeweler.com/archives/news/2002/071702story.html

According to Double Click, during the 2001 holiday season, average
online spending on jewelry  was $214.
http://216.239.59.104/search?q=cache:T56qgG5-H28J:www.doubleclick.com/us/knowledge_central/documents/research/dc_multichannel_holiday_0112.pdf+jewelry+respondents+internet&hl=en

Unity marketing found that those purchasing jewelry in 2003, spent an
average of $2000. The survey included consumers with incomes from
$50,000 - $100,000 and over $100,000.
 http://www.jckgroup.com/article/CA378141/jck?section=Retail+Roundup

Engagement and wedding rings.
According to the diamond information centre the average price of an
engagement ring was $2,500 in 2003.
http://www.jckgroup.com/article/CA406972/jck?industry=Diamonds&industryid=668


According to Bride?s Millenium Report: Wedding Love and Money, the
average engagement ring cost $3,044 and the average cost of wedding
rings for the bride and groom is $1016.
http://www.shopcherrycreek.com/infodesk/media/417.html


BlueNile an online seller of custom made engagement rings sells them
for an average price of $5,200.
 http://www.ice.com/content/ICE_NYTimes_News.htm

Anniversary spending
According to the Diamond & Promotion Service the average price for
diamond jewelry for anniversaries is $1,176. There are 56 million
married couples in the U.S, of which 6 percent purchased diamond
jewelry as anniversary gifts in 2003.
http://www.mjsainc.com/press/press_read.php?id=8

Gold jewelry
The average price for gold jewelry units in 2003 was $76.17 in 2003
according to NOP World.
http://www.nationaljeweler.com/nationaljeweler/profitguides/gold/article_display.jsp?vnu_content_id=1000491412

Mothers Day.
According to the NRF?s 2004 Mother?s Day Consumer Intentions and
Actions Survey consumers, Mother?s Day average gift price for jewelry
is $62.50 and 14.6% plan to buy online.
http://www.idexonline.com/start.asp

Valentine?s day.
Valentine?s day 2004 buyers plan to spend an average of $164 on fine jewelry.
http://www.retailforward.com/freecontent/pressreleases/press81.asp

Spending on jewelry by income.

The 2003, Mendelsohn Affluent Survey shows how spending on jewelry
varies by income.
$75,000 to $99,999 - $767
$100,000 to $199,999 - $1,118
$200,000 or more - $2,544
http://www.mmrsurveys.com/a03bro.pdf

2002, Mendelsohn study.
http://www.mmrsurveys.com/a02bro.pdf

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3.
Sales by product.  (Source Jewelers of America)
Earrings 24%
Necklaces 18%
Other rings 16%
Bracelets 11%
Watches 9%
Charms, Medals 8%
Lockets, Pendants, Pins 6%
Engagement & Wedding Rings 6%
Cufflinks, Tie Tacks 2%

Womens Diamond Jewelry ? sales mix. (Source: J.Walter Thompson)
Rings 38%
Earrings 26%
Necklace 19%
Bracelets 12%
All other 5%
http://www.gov.nt.ca/RWED/diamond/pdf/marketing_diamonds.pdf>

<Search strategy:>

<"average purchase" "jewelry online">
<://www.google.com/search?hl=en&lr=&ie=UTF-8&q=%22average+purchase%22+%22jewelry+online%22>

<"most popular" gemstones top>
<://www.google.com/search?q=%22most+popular%22+gemstones+top+&hl=en&lr=&ie=UTF-8&start=10&sa=N>

<"online spending" jewelry average>
<://www.google.com/search?q=%22online+spending%22+jewelry+average&hl=en&lr=&ie=UTF-8&start=10&sa=N>

<"top ten sellers" sapphire>
<://www.google.com/search?q=%22top+ten+sellers%22+sapphire&hl=en&lr=&ie=UTF-8>

<respondents gemstones>
<://www.google.com/search?hl=en&lr=&ie=UTF-8&q=respondents+gemstones+>

<Hope this helps.>

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Request for Answer Clarification by simchatree-ga on 26 Aug 2004 08:39 PDT

Thank you for your most deatailed and lengthly answer.

One point that I maybe should stressed more in the question is that I
am more interested in the colored stone dept. rather than diamonds.

If you can find similar statistics that you found on diamonds, for
colored stones and or colored stone jewelry that would be great.

Either way I will rate it a 5 , is that the highest.

Thanks again

---

Clarification of Answer by belindalevez-ga on 26 Aug 2004 09:50 PDT

<Thiagem claims to have 90% of the online colored stone market. It has
gained market share by pricing items an average of 50 to 75% lower
than all competitors. 80% of their business is the sale of colored
gemstones. The company ships over 2000 items  per day.
http://www.thaigem.com/wel_about.asp

Thiagem has annual revenue of $20 million. With 2000 transactions per
day. Revenue per transaction works out at $27.39
http://www.thaigem.com/news_night_15_april.asp

Merrill Lynch estimates that by 2005, a quarter of the world?s $16
billion in annual gem sales will be conducted online (today, the
figure is a mere 2 percent).
http://www.thaigem.com/news_big_chilli_may_2002.asp>

<Hope this helps.>

Thank you for your work.