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Subject:
Television CPM’s
Category: Business and Money > Advertising and Marketing Asked by: saturnv11-ga List Price: $50.00 |
Posted:
22 Sep 2004 22:52 PDT
Expires: 23 Sep 2004 19:26 PDT Question ID: 405153 |
I am producing specialty programming for television that will be broadcast nine hours a week on weekday afternoons starting April 1, 2005. The network I?m planning to distribute the programming through has a guaranteed minimum household count of 600,000 nationwide and possible household count of up to a little more than 17 Million nationwide depending on how many of their affiliates choose to pick up my programming. When structuring my rate card what would be the recommended maximum and minimum dollar amounts I should ask for per CPM for a thirty-second spot? |
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