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Subject:
Ticket marketing strategies for Olympic events
Category: Business and Money > Advertising and Marketing Asked by: cyri2-ga List Price: $5.00 |
Posted:
07 Oct 2004 16:26 PDT
Expires: 06 Nov 2004 15:26 PST Question ID: 411762 |
I would like to learn more about ticket marketing strategy for Olympic Games (or other large sporting events if no information is available re: the Olympics). For example... how far in advance do the Olympic Committees normally start selling the tickets? What are the typical distributors? What percentage of the tickets are purchased online? What is a typical distribution between local and international ticket purchasers? What percentage of the tickets aer provided to not-for-profit organizations? What kind of pricing strategies are normally employed. Why did there appear to be so many empty seats at the recent Athens Summer Games. |
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