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Q: marlboro cigarettes ( Answered 4 out of 5 stars,   4 Comments )
Question  
Subject: marlboro cigarettes
Category: Business and Money
Asked by: mld-ga
List Price: $50.00
Posted: 19 Oct 2004 14:44 PDT
Expires: 18 Nov 2004 13:44 PST
Question ID: 417174
How many marlboro cigarettes (red and light ) all sizes, are sold every year.
Answer  
Subject: Re: marlboro cigarettes
Answered By: rainbow-ga on 23 Oct 2004 22:38 PDT
Rated:4 out of 5 stars
 
Hi mld,

Thank you for accepting my findings as an answer to your question. I
will repost the answer for your convenience, including the keywords
used during for search.

"In 2002, about 329 billion units of Marlboro were sold around the world."

The Hindu Business Line
http://www.thehindubusinessline.com/2003/11/07/stories/2003110702450100.htm


"Today, about one out of every three cigarettes sold in the United
States is a Marlboro and the brand's steadily growing worldwide sales
now exceed 421 billion, testimony to one of the most successful and
recognizable campaigns in marketing history. Twenty years after
becoming the world's most popular brand of cigarettes, Marlboro has
become one of the world's best-selling packaged goods across any
product category."

NY AMA
http://www.nyama.org/mhf/mhf96.htm


"For 2001, PM USA's shipment market share was 51.0%, an increase of
0.5 share points over 2000 due to increased shipment share for
Marlboro, Parliament and Virginia Slims. Marlboro shipment volume
decreased 397 million units (0.3%) from 2000 to 157.8 billion units
for a 38.8% share of the total industry, an increase of 1.1 share
points over 2000."

Altria
http://www.altria.com/annualreport2002/ar2002_07_01_1100.asp


"Cigarette Sales by Brand.  Among premium brand cigarettes, Marlboro,
produced by Philip Morris, was the leading brand sold worldwide in
1996.  It represented 38.5% of the total volume of 1,189 billion
pieces accounted for by the 12 leading brands sold in the world
market."
(...)
"Unit sales of Philip Morris International's principal brand,
MARLBORO, increased 5.5% in 1997, to 319 billion units, representing
more than 6% of the international cigarette market (excluding the
United States)."

The U.S. Tobacco Industry in Domestic and World Markets
http://countingcalifornia.cdlib.org/crs/ascii/98-506


"For the first nine months of 2002, PM Inc.'s shipment share was 49.1%, a
decrease of 2.0 share points from the comparable period of 2001. Marlboro
shipment volume decreased 5.4 billion units (4.5%) from the first nine
months of 2001 to 114.8 billion units for a 38.1% share of the total
domestic tobacco industry, a decrease of 0.8 share points from the
comparable period of 2001."
(...)
"For the third quarter of 2002, PM Inc.'s shipment share was 48.7%, a
decrease of 1.5 share points from the comparable period of 2001.
Marlboro shipment volume decreased 1.1 billion units (2.7%) from the
third quarter of 2001 to 38.8 billion units for a 38.2% share of the
total domestic tobacco industry, an increase of 0.1 share points over
the comparable period of 2001.

Washington Post
http://financial.washingtonpost.com/wpost/quote.asp?mode=EDGAR&DateReleased=9/30/2002&Formtype=10-Q&symbol=MO


"In the premium segment, PM USA?s shipment volume decreased 6.5%,
while Marlboro shipment volume decreased 9.2 billion units (5.8%) to
148.6 billion units."

Altria
http://www.altria.com/annualreport2003/ar2003_07_1100.asp 


Search criteria:
marlboro cigarettes "sold every year"
marlboro cigarettes sales "*billion"
marlboro cigarettes sold "*billion"
marlboro cigarettes worldwide "*billion"
marlboro sales "400...600 billion"
"marlboro lights OR menthol" worldwide "*billion"

Best regards,
Rainbow
mld-ga rated this answer:4 out of 5 stars
Thank you very much...

Comments  
Subject: Re: marlboro cigarettes
From: rainbow-ga on 20 Oct 2004 12:06 PDT
 
Hi  mld,

After researching your question for nearly one day, the following is
the information I was able to compile regarding the number of Marlboro
cigarettes sold every year.

"In 2002, about 329 billion units of Marlboro were sold around the world."

The Hindu Business Line
http://www.thehindubusinessline.com/2003/11/07/stories/2003110702450100.htm


"Today, about one out of every three cigarettes sold in the United
States is a Marlboro and the brand's steadily growing worldwide sales
now exceed 421 billion, testimony to one of the most successful and
recognizable campaigns in marketing history. Twenty years after
becoming the world's most popular brand of cigarettes, Marlboro has
become one of the world's best-selling packaged goods across any
product category."

NY AMA
http://www.nyama.org/mhf/mhf96.htm


"For 2001, PM USA's shipment market share was 51.0%, an increase of
0.5 share points over 2000 due to increased shipment share for
Marlboro, Parliament and Virginia Slims. Marlboro shipment volume
decreased 397 million units (0.3%) from 2000 to 157.8 billion units
for a 38.8% share of the total industry, an increase of 1.1 share
points over 2000."

Altria
http://www.altria.com/annualreport2002/ar2002_07_01_1100.asp


"Cigarette Sales by Brand.  Among premium brand cigarettes, Marlboro,
produced by Philip Morris, was the leading brand sold worldwide in
1996.  It represented 38.5% of the total volume of 1,189 billion
pieces accounted for by the 12 leading brands sold in the world
market."
(...)
"Unit sales of Philip Morris International's principal brand,
MARLBORO, increased 5.5% in 1997, to 319 billion units, representing
more than 6% of the international cigarette market (excluding the
United States)."

The U.S. Tobacco Industry in Domestic and World Markets
http://countingcalifornia.cdlib.org/crs/ascii/98-506


"For the first nine months of 2002, PM Inc.'s shipment share was 49.1%, a
decrease of 2.0 share points from the comparable period of 2001. Marlboro
shipment volume decreased 5.4 billion units (4.5%) from the first nine
months of 2001 to 114.8 billion units for a 38.1% share of the total
domestic tobacco industry, a decrease of 0.8 share points from the
comparable period of 2001."
(...)
"For the third quarter of 2002, PM Inc.'s shipment share was 48.7%, a
decrease of 1.5 share points from the comparable period of 2001.
Marlboro shipment volume decreased 1.1 billion units (2.7%) from the
third quarter of 2001 to 38.8 billion units for a 38.2% share of the
total domestic tobacco industry, an increase of 0.1 share points over
the comparable period of 2001.

Washington Post
http://financial.washingtonpost.com/wpost/quote.asp?mode=EDGAR&DateReleased=9/30/2002&Formtype=10-Q&symbol=MO


"In the premium segment, PM USA?s shipment volume decreased 6.5%,
while Marlboro shipment volume decreased 9.2 billion units (5.8%) to
148.6 billion units."

Altria
http://www.altria.com/annualreport2003/ar2003_07_1100.asp 


If the above information suffices as an answer to your question,
please let me know and I will post it as an official answer.

Best regards,
Rainbow
Subject: Re: marlboro cigarettes
From: mld-ga on 22 Oct 2004 11:13 PDT
 
Rainbow-ga,

I really needed to know how many red marlboro where sold every year
and how many light´s where sold every year.

You have answer half of my question, can you complete it?
Subject: Re: marlboro cigarettes
From: rainbow-ga on 22 Oct 2004 14:13 PDT
 
Hi mld,

Unfortunately after further research, I was unable to locate specific
data for the sale of Marlboro reds and Morlboro Lights. Perhaps you
would like to reduce the price accordingly for the information I was
able to locate and post another question priced accordingly for the
remaining information you require. That way, another researcher may be
able to locate this remaining information.

Waiting to hear your views.

Best wishes,
Rainbow
Subject: Re: marlboro cigarettes
From: mld-ga on 23 Oct 2004 17:25 PDT
 
Dear Rainbow-ga,

I reducted the price accordingly.
Thank you very much for your answer, it's very helpfull.
You can post it as official.

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