The following questions apply to those aged roughly 35-60. So
basically the baby-boomer generation give or take a few years.
1) How much music is this age group downloading?
2) How much are they purchasing through traditional means?
3) And, for questions #1 and #2, how much are they spending?
4) Where does this age group get its recommendations for music?
5) Which current artists (i.e., not older artists like the Rolling
Stones that keep putting out new music, but newer artists like The
White Stripes) are most popular among this age group?
6. Also, for all ages (and this particular age group, if available):
What are the demographics/preferences of your typical iTunes user?
Thanks. I need these answers ASAP. Please provide sources and also
provide as much information as is available. |