What is the average CPM (cost per thousand)for mobile advertising?
i.e., $35? $45? Please be sure to site a source.

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Request for Question Clarification by bobbie7-ga on 06 Jan 2006 08:43 PST

Bokenbabe,

Could you please clarify if this is the type of information you're looking for.

http://www.intranmedia.com/intran04.htm

Thanks, Bobbie7

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Clarification of Question by bokenbabe-ga on 06 Jan 2006 11:28 PST

Thanks, Bobbie. What you sent me is close. I'm looking for that same
kind of information but for advertising on mobile devices such as
PDAs, cellphone. This would be selling ads on mobile sites (WAP).

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Request for Question Clarification by bobbie7-ga on 08 Jan 2006 07:53 PST

Thank you for your clarification. I'll do further researcher and see
what I can find.

Bobbie7

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Request for Question Clarification by bobbie7-ga on 08 Jan 2006 07:59 PST

bokenbabe,

Handango is the leading provider of mobile downloads 

Button Advertisements
Less than 100,000 impressions = $15 CPM (CPM=cost per thousand)
100,000+ impressions = $10 CPM (CPM=cost per thousand)

Choose either:
Run-of-site buttons placed throughout Handango site
Targeted buttons placed in specific platform pages 
(e.g. Pocket PC, Palm OS, Symbian, etc)

See slide 29
http://www.handango.com/marketing/Ad_Options.ppt

Would these figures suit your purpose?

Thanks, Bobbie7

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Clarification of Question by bokenbabe-ga on 09 Jan 2006 08:49 PST

Perfect, thanks Bobbie!!

Dear bokenbabe,

I'm pleased the information provided is fully satisfactory.

I am reposting ther information belwo for your convenience.

Handango is the leading provider of mobile downloads 

Button Advertisements
Less than 100,000 impressions = $15 CPM (CPM=cost per thousand)
100,000+ impressions = $10 CPM (CPM=cost per thousand)

Choose either:
Run-of-site buttons placed throughout Handango site
Targeted buttons placed in specific platform pages 
(e.g. Pocket PC, Palm OS, Symbian, etc)

See slide 29
http://www.handango.com/marketing/Ad_Options.ppt

Best regards, Bobbie7