Google Answers Logo
View Question
 
Q: Economic effects of design ( No Answer,   0 Comments )
Question  
Subject: Economic effects of design
Category: Business and Money > Advertising and Marketing
Asked by: tobylobyse-ga
List Price: $35.00
Posted: 11 Jan 2006 10:14 PST
Expires: 10 Feb 2006 10:14 PST
Question ID: 432080
How do we know the economic effects of design? Can we measure them? 

A few organizations have carried out studies on what effective use of
design leads to with regard to stock market performance, revenues or
ROI. I mention examples from U.K., Denmark and Sweden below. (I was
responsible for the Swedish study.)

I am looking for more studies on the same topic. For instance, I guess
there are a few in non-English languages, which are difficult for me
to 'google'. I am especially interested in (A) The methodology for
measuring the effects of design, (B) the conclusions from the studies,
(C) concact information to researchers who have worked with this
issue.

If the studies are in English, a link to the study/studies would be
satisfying. If translations are needed, get back to me and I will
raise the price if the studies seem to be relevant.

EXAMPLES:
The Design Council in U.K. showed that a portfolio with companies
having won design-related awards outperformed the FTSE index.
http://www.design-council.org.uk/webdav/harmonise?Page/@id=6049&Session/@id=D_yt5SNl689tKJx7yPd0J2&Document/@id=6923

The Danish Design Centre in Denmark suggested that "design pays" since
companies adopting a systematic approach enjoyed higher profits and
export volumes.
http://www.ddc.dk/DESIGNVIDEN/artikler/design_betaler_sig

The Swedish Industrial Design Foundation co-financed a study which
showed that if design is used effectively, there are positive economic
effects.
http://www.svid.se/wlt/620B19B0-697E-4A7C-A4AE-C0BA8B5511F7.wlt?ref=B722B72C-B43B-4F93-8BCC-038072BA46EA&rid=91ECF5D6-8C38-4083-A445-2069E7F611A3
Answer  
There is no answer at this time.

Comments  
There are no comments at this time.

Important Disclaimer: Answers and comments provided on Google Answers are general information, and are not intended to substitute for informed professional medical, psychiatric, psychological, tax, legal, investment, accounting, or other professional advice. Google does not endorse, and expressly disclaims liability for any product, manufacturer, distributor, service or service provider mentioned or any opinion expressed in answers or comments. Please read carefully the Google Answers Terms of Service.

If you feel that you have found inappropriate content, please let us know by emailing us at answers-support@google.com with the question ID listed above. Thank you.
Search Google Answers for
Google Answers  


Google Home - Answers FAQ - Terms of Service - Privacy Policy