****  Background ****
Our business model is simple - we sell tickets to events online. 
Often times they are seminars or private fund raisers or corporate
events. They all have one thing in common - most of our clients are
organizations that have a LOT invested in their branding and/or name
recognition.

When selling their tickets, we build an online purchasing process that
makes the user feel like they are doing business with the company
prducing the event.  However, the name on the credit card statement is
ours.

This is NOT a problem for the purchaser.  However, I am getting severe
pushback from my two largest sales prospects.  They insist that we
should have some control over what is showing up in the credit card
statement of the purchaser.  They feel like their name or something
indicating their involvement in the online sale should show up on the
credit card statement. They say that their credit card statements
(both paper and online statements) are starting to show what the
purchase was, the product purchased, etc. I can see someo of this on
my own credit card statementbut not much.  Therefore, they believe
that others are doing this and therefore we should be able to as well.

****  What We Need ****
I need a response that definitively describes how we can control, on a
sale-by-sale basis, any aspect of the reported information that
appears on the credit card statement of the purchaser...

OR...

We need a definitive statement on why this is not possible.

**** What we suspect **** 

We believe that some sort of answer is there.  For instance, when I
buy airline tickets, the ticket numbers appear on my credit card
statement.  When I buy some software products over the net, sometimes
the name of the product appears in my statement.

Potentially the answer is the right combination of payment processor
and payment network and special services that only the really big
companies have access to.  I have no clue.  Frankly, we are a little
confused on the whole subject of how this can be done in the first
place.  The credit card statement of the purchaser is generated by
their bank.  How we have any ability to control the content of the
reported transaction fields on a sale-by-sale basis is a little beyond
us.

We are not terribly sophisticated around here when it comes to
language of credit card processing although we wrote our own in house
ccard processing routines that we think are pretty tight.  We do about
100 transactions a day totalling about $50K a day.  Everything
balances at the end of the day so we ae happy.  But, that doesn't mean
that we know a lot.  So, simplicity and specificity in the answer will
help.

Which payment gateway or processor do you connect for credit card authorizations?

We use Paradata.  Paradata was chosen for their ability to allow our
software/domain to dynamically use either our merchant account or that
of our customers.  That remains an important feature for selling
although in practice it is not used a lot. Most of our small customers
don't seem to want to go to the trouble of getting their own merchant
account and our big customers don't want to share that information or
go to the trouble of getting an additional merchant account. However,
it should be noted that we are generally unhappy with Paradata b/c
they are down too often (although, not generally for long - +- 2
minutes).

Paradata is basically reslling a slice of a Clear Commerce installation.

Both Paradata and Clear Commerce are no help on this question. They
seemingly have no ideas.

Lastly, we would change processors in a heartbeat to solve this issue
as long as the processor could also allow the following:

-o- some sort of downloadable transaction history for automatic
account reconciliation
-o- allow our domain to feed transactions through our merchant account
and those of our customers when required.

It can be done, you just have to deal with the right processor. I know
that TD Onlinemart http://www.onlinemart.ca supports the service where
you can alter what appears on the cardholder statement to include an
order or invoice number.

Friday999 - Is there an American institution that can do this?