i would like to hire some people on commission to promote my new
website..how can i do this....thanks, randy......

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Clarification of Question by 211563-ga on 22 Jan 2005 17:08 PST

can you give me an idea of what the newspaper ad said to get people to
respond and what salary would you recommend I pay plus a
bonus/commission on the product I have to sell.  Thanks, Randy

Although a strickly SEO company (let me rephrase that) a GOOD,
RELIABLE strickly SEO will do some promoting in order to build links,
and add to directories to impove your search engine results for the
site... what you really need is a company that does both that and
marketing too. Promoting the site by finding niche directories,
handling email blasts making sure to use "white blasters" that follow
stick guidlines on spamming, using ad programs from google and
overture help reach a target market.

Setting up the commission based pay may be a little difficult as most
of the results you will see will take a few months to show. Alot of
the extra promoting is going to cost someone to use. And there are few
people willing to put the time and their personal funds into something
and then have to wait around for to recieve payment, reimbersment.

I was hired some months back to do maintenance and SEO/ Marketing for
a online division of a company. I gather a small paycheck monthly for
mainenance and "efforts" and then we have worked out a "bonus" program
that allows for SEO placement results and any due to my efforts
increased traffic. Any pay for programs that I feel will be helpful in
obtaining our end goal are funded directly by the company. Knowing
that a monthly check will be issues helps in reasoning the extra work
that I put into the marketing. On the companies benefits side they can
pay smaller bonus' each time a goal is achieved.

BTW I responded to an ad in a newpaper to get the job. So you may want
to try putting one in.

You are exactly what i'm loooking for....now what?

First I had commented but Google erased it - something about
contracting work. I'll try again.

First the ad I responded to went something to the effect of "web
designer and seo expert wanted for e commerce site" When we meet to
discuss the job, he then explained the salary/bonus issue.

I can't really recommend any set amount. You should look to pay
anywhere from 25-60 dollars an hour.  Which really isn't alot seeing
as how so much can be accomplished within an hour. The lower you pay
an hour the higher the bonus should be to compensate.  You may want to
factor in how much maintenance there will be for the sie if any and
how many hours you would like devoted to this. Getting robots to index
and reward your site will still take time- nothing will be over night.
Think of it like this if you get linked to five directories in one
mth, your going to see the same results than if you do one directory
every month for five mths, but in shorter time. You will also have to
decide what will be qualified to recieve a bonus- just top placement
or first page placement, etc. Take a look at where your ratings and
placements are now and decide which key phrases are most important to
work on and what placement you will reward for. Or if you will just
reward for actual sales.

Can you give me an idea of what your product will be and what
compitition there is in the market already? Are you starting from
scratch or is the business already established? Will you be wanting
natural SEO or using PPC and other marketing such as ads, email
blasts, newsletters etc.? Have you already done the easy part and
submitted to the major search engine, dmoz and such?  Have you had the
site checked for HTML errors, and are there meta tags in place. If you
have already done alot of the fine tuning and preparing the site, then
you save the time that the person you hire will have to spend to make
the site search engine friendly. I would sit down and write all of the
aspects of the promotion that this person will be responsible for, and
all the tasked that they will be doing on a regular bases- updating
site, creating newsletters, sending email campaigns etc and then set
out a goal for each 3 mth period for the rating of the site, sales
desired. Then once you have the information in front of you- decide
what dollar amount its worth to you.