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Q: Music in Pontiac Vibe commercial ( Answered 4 out of 5 stars,   1 Comment )
Question  
Subject: Music in Pontiac Vibe commercial
Category: Arts and Entertainment
Asked by: derkgates-ga
List Price: $4.50
Posted: 31 Jul 2002 11:43 PDT
Expires: 30 Aug 2002 11:43 PDT
Question ID: 47566
I would like to know the title/artist of the music used in the most
current Pontiac Vibe commercial.  This commercial features an
African-American guy going through his record collection at home then
going to the nightclub where he DJ's.
Answer  
Subject: Re: Music in Pontiac Vibe commercial
Answered By: historybuff-ga on 31 Jul 2002 13:07 PDT
Rated:4 out of 5 stars
 
The music for your ad is described in this article from AdAge.com, and
unfortunately it is not a published piece of music but rather an spot
uses "an original sound track from Fearless Music."  Here's the body
of the text:

"The New York-based Bcom3 Group agency, which won GM's first
consolidated urban account early this year, created one 30-second spot
for the all-new Vibe. The Vibe, which ranges in price from $16,900 to
just over $20,000, is aimed at recent college graduates who have
entered the work force and are living in the city, Pontiac has said.

The spot will air in July and August on national broadcast and cable
networks. The execution shows how useful the Vibe is for its owner, a
dance club DJ. The spot uses an original sound track from Fearless
Music. The tagline is "Find your Vibe."

The information on the ad agency is here, provided by Hoovers online
business information service:

http://www.hoovers.com/uk/co/capsule/9/0,2163,104379,00.html

I did searches at Tower Records and Amazon for Fealess Music as
"label", "producer" and artist.  When the article said "original
soundtrack" they really meant "original soundtrack" because nothing
came up.

The main site for the ad agency that created the ad is here:

http://www.vigilantenyc.com/

There is a web site for Fearless Music, but I don't know if it's the
same as that mentioned in the article.

http://www.fearlessmusic.com

I sure wish it were a popular band with a CD!

Let me know if this satisfies your query.  I cannot direct you to
unauthorized audio clips which may be floating around.

Regards,

historybuff

Clarification of Answer by historybuff-ga on 31 Jul 2002 13:13 PDT
search terms used:

"pontiac vibe" "advertising agency"
Bcom3 Group agency
Bcom3 Group "pontiac vibe"
vigilante "ad agency"
vigilante pontiac

Clarification of Answer by historybuff-ga on 31 Jul 2002 13:19 PDT
With all the cutting and pasting, I see I missed giving you the link
to the Ad Age article:

http://www.adage.com/news.cms?newsId=35484
derkgates-ga rated this answer:4 out of 5 stars

Comments  
Subject: Re: Music in Pontiac Vibe commercial
From: gpthurston-ga on 29 Aug 2002 13:32 PDT
 
is this the song you are thinking of:  Chumbawamba - Pass it Along? 
For sound sample from cdnow.com <a
href="http://cdnow.com/cgi-bin/mserver/SID=696891388/pagename=/RP/CDN/FIND/album.html/ArtistID=CHUMBAWAMBA/ITEMID=1172153">click
here</a>.

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