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Subject:
How to structure pricing for advertisers to advertise with us ?
Category: Reference, Education and News Asked by: dmr3-ga List Price: $2.00 |
Posted:
24 Feb 2005 11:08 PST
Expires: 26 Mar 2005 11:08 PST Question ID: 480165 |
Who we are: We have a company that "Pays readers to read ads weekly" They have and are actively spending and making money online. The questions: 1. how many ways is there to sell like CPC and Cost per Action and Banners? How Many other ways are there? 2. How do we determine how much to charge for advertisers to advertise with us? 3. You tell me how much it will cost to get a quality answer Please - Thank You! |
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There is no answer at this time. |
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Subject:
Re: How to structure pricing for advertisers to advertise with us ?
From: politicalguru-ga on 24 Feb 2005 12:42 PST |
Answering a question like this is impossible without investing much time and work. You might want to have a look at the Google Answers pricing guide: http://answers.google.com/answers/pricing.html |
Subject:
Re: How to structure pricing for advertisers to advertise with us ?
From: wizardsoultion-ga on 25 Feb 2005 01:03 PST |
Advertising pricing is very complex in numerous ways but all relate to the most basic principal. An advertiser is seeking a "fair" return on investment. Taking in to consideration this basic component one needs to build the pricing model focused around level of risk to acheive ROI. For example if they are paying on a CPM(cost per thousand) then this price should hold a lower price then if they pay by CPA, CPS (cost per action, cost per sale)for the advertiser they must consider conversion metrics according to certain past expireince including market conditions, product offering and much more. Take a look at http://completeleads.com rate card and this may help or contact http://yahoo.com for ad sale information on rate cards or http://msn.com |
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